Relationship between website architecture and keyword ranking

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China's every webmaster should be very concerned about their website keyword rankings, the impact of the number of key keyword ranking of the most important of the few we just do a good job, ranking can go up. The site has a good ranking of the structure of the site is very critical, like the building design framework, with a good design framework, internal construction will have a chapter. The first is the column settings: Book a good site theme, in the setting of the column will be targeted, the first column is what, Level two column is what, or even level three column, generally to the crawler should not be more than three columns, too deep it is not good work; the relationship between the columns, the columns of mutual recommendation, etc. The main words of each column should be taken into account.

Keywords distribution: This is like the building of the steel need to distribute to where, can give the crawler the largest space movement, but also let him very easy to meet the keyword, now the site keyword layout is generally left, right, lower left, lower right, middle. This makes it easier for reptiles to find what they need and also to meet keywords.

Advertising location: A site will certainly have advertising position, the initial position should be considered good advertising, because the webmaster want their own site has higher traffic, higher clicks, plus higher income. Advertisement position also should follow user experience degree, beautiful, convenient such user experience is also useful to search engine.

Static Web site: This is the most important, reptiles like static pages, because static page loading faster, crawler more easily crawl content, reptiles It is also lazy, which easy to go where. If the site is really not static, which also has to be a pseudo static address, deceptive crawler think we are static page, this point many large sites are used.

Site Map: This map has a certain importance, but not all sites have, there is better, reptiles will be able to crawl according to the site map to the content, or the meaning of the crawler can be effortless. Site map can also be a simple site is the address of all the pages of the XML file, do more humane, experience more high words is the site as a whole navigation, each column is written, and then beautify. This is both beautiful and user experience, search engine can not like it.

In general, the site structure for the site's keyword ranking has a vital role, so when the webmaster decided to build a station to consider the overall structure of the site elements, do a targeted for the future we do more optimization work.

Content from China Copyright Online (www.chinacopyright.org.cn) First A5, reprint please reserve source. Hope that the article on the vast number of new webmaster useful, but also hope to be able to communicate a lot.