Research Report on brand trend promotion of classified information website

Source: Internet
Author: User
Keywords SEO

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In the article "on the classified information Web site Marketing Program Research Report", the main mention is how to let others find their own brand. Someone contacted me to tell me that my report does not apply to the individual set up a classified information site, said because it is a personal energy, even if there is not enough money to invest, I hope I can talk more about the personal classification information site marketing program. What I want to say here is that they have made good suggestions. I'll take care of it later, but I have to let you know that poorer is unavoidable. Building a website is not so easy, only put in, only good returns. According to my analysis: if we have classified information on the keyword (day click greater than 1000) to the Baidu promotion. The cost of one day is higher than the price we employ a handyman. The most important thing is that the propaganda effect is entirely one day. Hope the new owners can understand.

The proposal has not read "on the classified information website Marketing Program Research Report" Friend first Look, the equivalent of consolidating the foundation. In this report I mainly want to talk to you first is "brand trend." What is the "brand trend"? This professional unfamiliar professional name, used in the website construction can be called to let netizens know the site's name, role and Web site. With this complete memory train of thought. Can be called a successful brand trend. So how to build a successful brand trend?

Successful complete brand trend is based on the three major network points, that is explained in the interpretation. Name, function, and web address. The name is the homepage name of your website, also can be understood as the keyword of the website. Here we only talk about the homepage name. Specific reasons, I will explain later. The meaning of the function is the website name relative to the function of the site, played a role. Web site even remember the domain name. These three points are indispensable, and none of them is complete.

First of all, we step by step in place. Let's talk about names first. To allow users to remember the name of the site, you must do:

1, the name of the word short (SEO Academia stipulates 80 characters, in this sioos webmaster personal recommendations New station within 30 characters).

2, the name text is easy to understand, how not to Taiwan Province best not to use traditional. If it contains English letters, it is best to use uppercase or both.

3, the name can be directed to the user scope. For example, only to do a Nanjing city classified information site, we can consider the characteristics of Nanjing and landmark buildings or something. We can name "Jinling classification Information", "Jinling convenient network" and so on. According to individual place different, specific by oneself play.

4, the name if there is a Division I can use the symbol or space difference (preferably using symbols, such as: "-" "_" "" "" │ "and so on). such as: "Shanghai Classification Information Network-free release of the Shanghai classification information platform."

5, the name needs to involve the keyword.

How to let others understand the role of the site, and can remember?

Let others understand the role of the site first is to allow others to see useful valuable information on the site. And not in the mind of the first form elsewhere seen. We will do the site content to be original, the value of information to be effective, pointed prominently. The second is the site's program beautification work, the site to do the beautiful, unique style, structured. Links through fluent, and less advertising, it is best not to have a window, couplet ads. Then is the homepage beautification work, the homepage beautification is relatively especially important. and the first page of information value, if the most useful, can let the Netizen's initial reaction is what is written on the website, the scope of service. The first impression is that the overall style of the site unique personality, people feel good feeling doubled.

The last is the site's address, that is, the domain name, how can someone else to memorize their own site domain name, in the mind to form a favorite folder? is also the most important thing in the three points. How to do this? 1, our domain name unit length to be short, easy to remember. 2, the domain name can be the key word pinyin is also the English translation. This is not only easy to remember, but also can play a natural SEO optimization role. 3, in the name of the addition of domain names spelling. 4, can add the watermark effect in the website picture. 5, the most important promotion program, apply to our new webmaster. Website logo can be used for domain name design, to be beautiful, generous, concise. Here Sioos webmaster do is very standard, can follow.

The brand trend promotion program is provided exclusively by Shanghai classification Information Network. By Shanghai Classified Information Network Sioos Webmaster Exclusive writing. All rights reserved, reprint please indicate the source. It is a virtue to respect the fruits of others ' work. To learn more please login www.sioos.com contact webmaster to join the group. Get mail subscriptions.

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