Resolution of the title or description and site inconsistency in domain results

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Hi, I'm Wang Jishun, recently, many people have reflected their use of domain command to query the relevant domain of the site, found their own search results, the site title or description of the site and the real title and description of inconsistent phenomenon, many people are terrified, guess this is the search engine on the site down the right of the Herald. In fact, as a webmaster, we are most aware of the situation of the site, do not use a guessing method to evaluate the site, below the site to the North Amoy Forum as a case to illustrate the site title and description of information and web site inconsistencies.

First of all, paste today with SEO tools inquiries North Amoy Bar of the various data:

From the above figure can be seen, the site Baidu snapshots The other day, there are certain Baidu weight, and so on, it seems that there is any search engine down the right signs.

Let's take a look at the results of Domain home field name:

As can be seen from the above picture, the description of information and the real information of the site is inconsistent, the occurrence of the bottom of the copyright position. Guess: Because I use the command is domain:www.beitao8.com and in the home page only the bottom position appears the domain name, therefore, the search engine calls is the dynamic descriptive information.

Let's take a look at the results of the direct search site domain name:

The description information is the same as the result of the domain command.

We'll use the only information on the bottom of the record number to search.

The above figure can be seen, descriptive information is also the bottom of the record area of the text content, so, domain results appear in the Web site description information and site description of the actual inconsistency is not the site is down the right sign, but a search engine technology just.

Once the site appears search site keywords and description of the site and the real information difference is very large phenomenon, you need to detect and troubleshoot the site, generally caused by this phenomenon are the following reasons:

1, the website description information and the website content difference is too big

This phenomenon, in the search results, the search engine will discard the description of the site itself, and match the content of the Web page the most relevant descriptive information.

Solution: According to the site content to modify the most appropriate description of the site, for some time, search engine data updates can be restored.

2, the site was invaded Web page description was changed

Website security does not do well, the Web server was invaded, was artificially modified site title and description, or the home page was tampered with.

Solution: Login to the server, see the site's homepage information is modified, the site's homepage is its own website and so on.

3, Web server downtime caused

General Web site server instability, in search engine crawl site content, crawl not, so, from other information to judge the site's title and description, such as the use of the chain construction of anchor text.

Solution: It is best to use some server monitoring software, so you can clearly see the Web server is stable, to solve this problem.

No matter what the situation of the site, do not guess, according to their own site to troubleshoot, check out the reasons for this phenomenon and change the site. Finally a reasonable solution. This article is from the North Amoy Forum http://www.beitao8.com/Beijing Forum Net Original, also hope and you webmaster together to explore all kinds of SEO-related issues, if your site has problems, I am willing to do everything I can to provide you with help.