Responsibility Shop to develop thoroughfare

Wen/Chen Mo 2010, the global economic recovery is fragile, the economic crisis has not yet gone far, the vagaries of the international situation, but also to bring opportunities to China.　　According to the latest data released by the Ministry of Commerce, National Bureau of State Administration of foreign exchange, China's FDI world ranking jumped to 5th place in 2008 last year, the amount of foreign direct investment is 56.53 billion yuan, the total investment of overseas enterprises has surpassed 1 trillion yuan, China has become a veritable capital exporter. In the midst of a sigh of global recession, these "outsider" are not necessarily the White knights who save the economy and help revive, in the eyes of traditional economic powers and local practitioners.　　Hearing the footsteps of China moving forward, what the outside world thinks is welcome, defensive or indifferent? The Gulf of Mexico oil spill, Toyota car brake door, has left local residents and global consumer fear, governments can not sit idly by.　　Even established multinationals need to carry the burden of winning back trust, both for resource-based and manufacturing companies. In the increasingly strong atmosphere of economic protectionism, corporate social responsibility performance is becoming an invisible threshold to the world.　　Labor standards, environmental standards, welfare standards, safety standards, product quality and liability standards, a project related to the production and operation of the initiative is constantly strengthening. Like all companies competing with Taiwan, Chinese enterprises are facing not only environmental protection, labor pressure, but also cultural protection, community integration and cross-cultural problems.　　Sometimes, for emerging Chinese companies, it may be more harsh to look at, and the need to break the divide is more subtle.　　It can be foreseen that the problem of solving social responsibility has been related to the sustainable development of Chinese enterprises overseas and whether they should be responsible for the world economic stage.　　18 years ago, the Communist Party of China's "14" has proposed a number of "overseas development" concept, and later more refined as "going out" three words. The rise of Japan and South Korea, many companies march to the world, Chinese enterprises have the ability to replicate that scene? In addition to economic strength, perhaps Chinese companies need to consider more factors. The whole world is concerned about China and the trend of Chinese enterprises.　　Suddenly see each other's eyes, listen to each other's concerns, to help eliminate the misjudgment between China and the other, make each other based on the true judgments of each other. Today, China has developed into a new stage, the transformation and transition requirements are extremely urgent. Go out of the road is not smooth, of course, there is the enterprise's own ability of the short board and bottlenecks, but from outside the investment protection, non-tariff barriers and other governance factors can not be ignored.　　Without a learning process, practice process, and adjustment process, it is impossible to imagine that Chinese enterprises will go to the world with a duck in the head.　　It is difficult to make the world understand China, nor is it easy to adapt China to the world. For nearly 20 years, as the EU ambassador to China Serge Abou said, "for example, the EU, the market is open and complex, it is not easy to invest." The social aspects of the legislation are very strict and the law protects meWorkers, in product and environmental responsibility, intellectual property protection and other enforcement and strict, do need a learning process. But I am confident that Chinese companies are starting and learning to overcome these challenges. "The search for Chinese companies to expand this road overseas, regardless of success or failure, is a valuable asset."　　To this end, this issue of CSR watch specifically records the little-known practices of Chinese enterprises, and combs out the key role of resource-oriented enterprises and manufacturing enterprises in their overseas social responsibilities. Our record of these enterprises is not only the pioneers to go overseas, and no one is to fulfill the role of social responsibility abroad, the relationship between the two is intriguing.　　It has become a necessary way for Chinese enterprises to develop their overseas development process by answering questions, winning trust and crossing the threshold of overseas responsibility.　　With these practical cases, entrepreneurs in the overseas social responsibility experience, summed up and insights, can lead to a smooth road for the successor. Responsibility shop on the development of thoroughfare, a responsible enterprise can convince the world and respect, they are with their own social responsibility exploration, bear and achievements, jointly paved the Chinese economy overseas revival road.