retorted on "Search engine, death is over"

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Today, I saw an article on the Tiger sniffing website titled: "Search Engine, Death is over". This kind of title first let people think of is the title party, it is estimated that there is no other tricks, just take the eyes of people. In fact, the Three Qin seo after reading, really feel that their views can not stand the feet, perhaps the point of view itself is very vague it.

First of all, the Internet's data center has shifted from open to closed. Similar to microblogging, Facebook, Taobao, such as the site, the formation of their own ecological circle, without hesitation on the search engine closed the door. Now also hungry for search engine Pro, are some have not formed, or can not form the ecological circle of the site. And these sites have no future. Tomorrow, the Internet will form a collection of closed data islands and swamps scattered around its scattered data. Search engines can only linger in this swamp.

Objection: This view seems to make sense, and it is a fact. But its "Internet Data center of gravity has shifted from open to closed" seems to be not compatible with what follows. On the contrary, the Internet is now more and more open, all kinds of data applications have an open platform for users to participate more. Although the data of these websites do not want the search engine to share, but in fact many content still is the user in the unceasing sharing through the search engine to show, this point a website is unable to determine the user's behavior. But how much is a vertical web site like this? I'm afraid I can count it on my finger. Now the search engine has begun to diversify, the Internet information is also constantly subdivided, not only provide web information, social information, vertical search information are also constantly appearing. Therefore, the future of Internet data will only become more and more open, mutual aggregation, so as to better serve users.

Second, even if the search engine included the site, users may not be through the search engine access. If you want to buy books, users will choose to directly into Dangdang or Beijing east, if you want to eat, users will choose to comment on the network, Rice network. The emergence of industry giants, so that users become only need a navigation page like hao123. and hao123 is manually edited.

Objection: This is not tenable at all. How many people do you know about Taobao by search engine every day? Although there are a lot of vertical sites now, but what are people's search habits? Will you really remember these domain names? Are they really going to go through favorites? may go directly through the search engine to enter more, after all this is very convenient. Search engine is a continuous refinement of the search portal, when the Web site a lot of time, users pay more attention to the site's brand. Not that all the industry giants will let users like, in fact, these sites and search engines, everyone will have different choices. As a result, people will choose to enter the brand through search, which is consistent with the user's search behavior. 8207.html "> Navigation website is very useful, but the above information is still unable to fully meet the user, because the previous site is less, and there is no search platform, people can only choose from the recommended site." Now, people are more likely to be based on the recommendation of a more sophisticated choice, so the search engine has become more important.

Original: Most importantly, one of the characteristics of WEB 2.0 is to create data by the user rather than by a company. Since a large number of users have become the producers of content, this makes it possible to retrieve data back to the manual way. Want to know the best barber in your neighborhood? Don't expect search engines. People's problems are always answered by the most reliable. The internet is not connected to thousands of machines, but to thousands of people. The ' man net ' is now used to spread news, share moods, and recommend movies. Why can't it be used to answer questions? Who is the first to achieve this, who is the end of the search engine.

Objection: If a huge user created content, data retrieval will return to the artificial way, what is the basis for it? Micro-bo data volume is very large, especially Sina Weibo, a minute to produce hundreds of thousands of of information, ask how to complete the manual search? If the manual search is feasible, Sina Weibo also find a search why? Why go to invest in such search, support social search engine? Again such as Baidu, many of its products are users in creating content, if the manual way to retrieve data, the results can be imagined ... It can be said that people increasingly need accurate user referral information, more inclined to social, which is more effective than the results of Web pages. However, it does not mean that data retrieval methods are returned to human. The internet can build a vast knowledge database or referral database, and then through the machine to retrieve, quickly get the answer, which depends on the cable engine fast filtering.

Perhaps this author's point of view is that the Web page search is about to be too angry, as long as there is a website, the Web page will still exist, but in the future will increase the presentation of social results. It is difficult to create a large number of data islands in different industries, and the swamp will be more and more. The future of search engine competition will increase the pattern, subversive engine may also appear. Of course, as long as there is information between the interaction, there is information and interaction between people, search engines will not die. You can imagine that if we all can more than one months no longer rely on the search engine, it can be said that the search engine will really die. But is this possible? As if people do not use mobile phones now, it is estimated that life will be whack!

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