Gathering time Vice President Cao Jin in ChinaJoy during the media interview, said YY will not do game development, this has been not yy gene.
In addition, Cao Jin revealed yy may be prepared in the platform for some products, may not be limited to voice services such as products, but also related to content-oriented products, but in the field of hand-travel or to do sales channels.
Cao Jin said that the current page of the industry rules of the game has been determined that the platform will be more and more powerful, 70%-80% revenue. In his view, such rules are unhealthy and in the long run it is bad for developers to improve their ability to innovate. "But the page tour is a fast-washing industry, and you expect it to be able to produce a particularly great product will be more difficult." ”
For the current enthusiastic hand tour, Cao Jin that there may be a generational inheritance, because the page tour of the game makes the traditional big end of the tour manufacturers are not very adaptable, so the big end of the tour manufacturers may be directly transformed into the field of hands. For example, like Blue Harbor, their entry may break some of the game rules of the page, that is, the platform may not be so strong, but now it seems that the situation is not too good, the platform is still very strong.
In Cao Jin view, the main reason is because China's hand tour industry is still relatively early stage, there is no special marketing tools and channels, have to rely on a number of relatively large platforms, in this case the early rules of the game will be easy to establish. "Hand-travel marketing channels are relatively few, otherwise is a double tie, on the end of the heavy travel dependence." "Cao Jin said.