Robin Li confirmed by the United Nations invited to become the World Environment Day environmental charity ambassador

Baidu founder Robin Li at the invitation of the United Nations Development Program, officially served as the United Nations World Environment Day environmental charity ambassador. This is the first time that the United Nations has invited celebrities to serve as public welfare ambassadors worldwide in 43 years.

On the same day, Robin Li, UN Secretary-General Ban Ki-moon, Helen Clarke, director of the United Nations Development Program, and Nobel Peace Prize laureate at the first online public service short video "Green" published by the United Nations Development Program. The United Nations Intergovernmental Panel on Climate Change The Chairman of the Commission, Ludkindla Pachauri, the United Nations Messenger of Peace Lang Lang, and the United Nations Development Program China Goodwill Ambassador Zhou Xun, expressed their desire for green and called for the protection of the environment. Calls for people to start from the bit by bit, to change the past life and spending habits, and take practical actions to deal with environmental issues and protect the green earth.

Patrick Haverman, relevant director of the United Nations Development Program, said: "Mr. Li is a very philanthropic entrepreneur who has been working hard to promote a healthier and more green lifestyle. The power of new technologies he represents is profound Change our life and the world around us and we look forward to working with Mr. Li, to inspire more people to pay attention to environmental protection, protect the environment and contribute their own part to the common future of mankind. "

Robin Li in life, like plants, is a real close to nature. Starting in 2011, he and Bill Gates, the former chairman of Microsoft, worked together to promote a smoke-free environment for three years in a row to promote public health in an all-round way and promote the healthy development of China and the rest of the world.

In addition to his own public commitment to environmental charity, as the world's largest Chinese search engine at the helm, Li also through Baidu's development strategy and technological innovation, continue to deepen the environmental protection in the field of industry. Take the large-capacity, high-density data center built in Baidu as an example - by using independently developed high performance and low power consumption servers, not only the data storage scale and computing power are among the best in the industry, its environmental protection and energy saving efficiency is also top-ranking in Asia Level, to enhance the user search experience at the same time, reduce carbon emissions caused by search technology, reduce energy consumption and protect the environment.

The theme of World Environment Day 2014 is "Green Consumption." Instead of letting people consume or consume only green products, "green consumption" here is meant to call on the public to consciously change their own consumption patterns and living habits and reduce carbon emissions to the greatest extent possible in order to cope with the unprecedented challenges facing the world today Climate change and the challenges of large-scale urbanization. As Robin Li said, "Green is the color of life, support for green consumption, that is, respect for life and treat the environment." Back to bright home page