Rookie Seoer talk about content for the king, outside the chain for the emperor?

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Content for the king, outside the chain for the emperor, this sentence from the beginning of the site has been, we seoer this sentence as the Bible, but now the era, this sentence has so much power? Today, the pony said his point of view, hope for everyone in doing SEO some help.

One: Content is king

The four-word pony is quite sympathetic, it seems that regardless of where all feel so appropriate, for search engines, if your content is their own hard work of original, and very valuable, and you selected title relevance very well, then search engine will like your site, because you are friendly to search engines, Under this premise, your website update frequency is very fast, search engine will often visit your site, because it can collect new things every day, so your site will have a good ranking. Search engine for our website, it is a visitor, but is our first visitor, it can also be our website auditor, if our website content is very wonderful, is green card through, on the contrary, booked, heavy, red card exits.

For users, if our content is really attractive to them, then they will often reside in our website, and click again and again, ultimately for us to bring profits, users for our site, is a taste division, if our food is delicious, then he will often patronize, and for our signboards to do publicity, Conversely, the permanent loss of this customer, heavy, the hotel closed.

Content for the king, said very accurately, but not refers to the false original, not to mention a large number of copying plagiarism, the result is self-evident that the punishment is only a matter of time, content is like a person's inner, we make friends, business, many times is to look at this person's character, if it is reliable, then will be our good friend, Good partner, if this person is sinister and tactful, we will certainly avoid and far away.

Two: The outer chain is the emperor?

Some people think that the pony has written a question mark, no, this question mark is a pony to express the meaning of the Internet did not popularize the time, do SEO is relatively simple, then as long as it will be modified title can become SEO, and the site rankings are also good to do, that is, outside the chain, but also a large number of outside the chain, I remember listening to an interview with teacher Zac last year Zac Teacher said 2001 years when he registered his website, at that time to do the site ranking is to rely on the chain, thousands of links, and each link on behalf of the other site for your site voted for your website, and then the search engine development is not sound enough, found that as long as the link is more than the site weight is high, so the ranking is better to do.

Is the power of the outer chain still that big? And the content is still 55 open? or the sentence: content for the King, outside the chain for the emperor? Do not deny that some seoer friends still think so, but the pony does not think so, pony think: Outside the chain now can account for a very low proportion, only 30% to 40%, And as the Internet becomes more and more popular, this percentage will be more and more low, but it will certainly have a proportion, because the principle of the search engine, but also because users need to have an import, a visit to our website, or it will become an island.

Third: exaggerated

Search engines are increasingly smart, and the goal has been working hard, and the importance of the chain is also in the search engine's smart next step is weakened, so do seo, our focus is the content of the site, also known as the station optimization, because the content for the king of this sentence is immutable, content involved with users, the user's experience , the chain from beginning to end is in an awkward position, how many people love it, how many people hate it, because the number of the chain is we can control, it has never been fair, a lot of key departments and agencies of the site's weight is very high, so there have been selling links or suffered hacker attacks, in order to establish an external chain To improve the weight of their site, improve their site rankings.

Search engines also found this, so no longer calculate the weight of key departments, the role of the chain is further reduced, while for some large spread of the site to punish the chain, because these sites only outside the chain, never in their own content on the site, search engine through crawling, crawling, analysis, Can determine whether the site is a spam site, so outside the chain for the king of this sentence in today has been a bit exaggerated.

Follow-up: Hope Seoer in the optimization of their own site should pay more attention to the optimization of the station, only in this way, the search engine rankings will be more stable, because the content of the King, everlasting!

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