Royal Mud Square CEO Dai publicly refute collective degradation, revealed mobile end sales performance

July 19 News, Taobao Cosmetics licensing Royal Mud Square CEO Dai has publicly refuted the "Amoy brand Collective degradation" view, and revealed the Royal Mud Square in the last two years on the mobile end of the sales performance. According to him, the Royal Mud Square in the first half of this year mobile end sales have reached about 10 million, more than 2012 years mobile end of the year sales.

Daye introduced, the Royal Mud Square 2011 year mobile end of the turnover of more than 1 million, 2012 mobile end turnover is close to 10 million. In the first half of this year, mobile-end turnover has surpassed last year's turnover.

At the beginning of this year, Dai-hop peak had to billion power network said that the promotion of mobile-side sales accounted for the mud square this year's five major directions. He predicts that the 2013-year mobile end will expand 3 times times to 30 million. He said that the hope that through one to two years, the PC end, mobile end, line shop three carriages, three channels each accounted for 30% of sales, to achieve steady growth.

According to the Billion power network, the Royal Mud Square in the early cooperation with the third party to develop mobile app, but the effect is not ideal, a single brand of app activity and stickiness are very low.

With the mobile phone Taobao HTML5 version and the mobile phone Taobao client "added to the Mobile desktop" function of the line, Royal Mud Square mobile end of the operation more transfer to the mobile phone Taobao shop above, "for customers, download the mobile phone Taobao app is much more attractive than the single brand app." "Dai-hop peak had such an analysis.