Russian media: Haier is the future of home appliances innovation trend leader

2012IFA Fair ending, who will lead the future of home appliances to become the focus of attention. Recently, the Russian media released the IFA inventory results indicated that the world's leading brands Haier display refrigerators, washing machines, combination solutions and other series of new products, as a product innovation trend leader, Haier's innovation represents the future of technology and product development direction. On the 2012IFA in Berlin, Haier exhibited cutting-edge new products combining innovative technology with modern design, the Russian website Ruslife recently published. The article stressed that Haier's exhibition this year focused on "future technology." According to reports, this IFA, Haier Group to "future Life" as the theme, not only exhibited the new generation of refrigerators and washing machines, which used more advanced technology, but also launched a series of subversive innovative products called "future appliances", such as interactive transparent refrigerators, kitchen electricity, etc., to show the world the future of smart home life picture. The report further pointed out that Haier refrigerators and washing machines in the new range of expansion, and the application of the latest technology. This article takes the Haier New generation refrigerator as an example to explain, according to the introduction, this series uses the advanced frequency conversion compressor, effectively reduces the product energy consumption as well as the operation process noise, enables the consumer to enjoy the lower carbon, the quiet comfortable use experience. In addition, the paper also mentions that the balcony-type solar water heater exhibited by Haier has been the focus of attention. For Haier launched a series of innovative products, the website evaluation said: These new models retain the Haier brand "contemporary style design, the latest technology, unique antimicrobial treatment technology" and other key features, these applications of the latest technology products are for the most demanding user development, The goal is for them to find the products that maximize their needs by buying them for the first time. At the same time, the site summarizes Haier's performance on the IFA, and commented that, as a leader in product innovation trends, Haier's innovation represents the future of technology and product development direction. It is not difficult to find that, based on consumer demand for technology and product innovation, Haier in home appliances innovation led the global trend. Earlier, Agence France-Presse in the website published commentary said, Haier exhibited interactive transparent refrigerator overturned people about the future of the refrigerator, with unique intelligence characteristics led the future "smart home" trend. In fact, the leadership of Haier is not limited to this. This year, Haier independent research and development of space refrigerator carrying Shenzhou Nineth spacecraft flying, Haier became the world's first equipped with aerospace refrigerator research and development capabilities of home appliance enterprises, marking the global home appliances technology and quality of new heights. The perfect industrial and the leading innovation mechanism provide the solid foundation for Haier to lead the industry development trend. At present, Haier in China, Asia, Australia, Europe, the Americas set up five major research and development centers, making it the global technology resources integration of the most rapid enterprise. Relying on this layout, Haier is able to cover the most complete network of rapid and accurate collection of consumer demand, and integration of the industry's top talent team for innovative research and development, occupy the global technology and product innovation in the commanding heights. Ruslife is a portal to the Russian language and is aimed at Western EuropeThe national information platform for the Russian-speaking population, which provides political, economic, commercial and trade exhibitions for these people, includes Germany, Russia and many Western European countries.