Sales Enabler

Zhang Yun-blue that in the red collar of the development career has always been a word innovation, whether it is production, brand or sales. This year, Zhang Yun Blue in the sales model again innovation, the first is to start E-commerce platform, the introduction of the concept of naked price customization. At present, Zhang Yun-Lan is the establishment of E-commerce promotion team. "We want to borrow a third party platform, such as the cat, red Collar, Rui Pu, cameo these major brands will be sold on the E-commerce platform." Zhang Yun-Lan said that the E-commerce platform will allow consumers to enjoy the "naked price customization" discount, that is, the cost of all circulation links, to the ex-factory sales.

In addition to the introduction of E-commerce platform at home and abroad, in the sales model, Zhang Yun-LAN will be implemented "single one, three-win" mode. Zhang Yun-Lan told reporters that the branch in New York is actually built a platform for entrepreneurship, the branch has opened the fashion Training school, the school will want to join or the entrepreneurial person concentrates up carries on in this occupation the quantity body knowledge, the brand knowledge, the noodles accessories and the craft, the sale skill, the clothing fashion and so on aspect training, after the training finishes , everyone will become a professional clothing division, red collar will be equipped with professional tools for everyone, it can be said that everyone is a "mobile store." In this way, consumers, salespeople, companies will achieve the "three-win", customers will enjoy door-to-door service, cost-effective products, sales staff can be as a career to achieve long-term development, and red collar is to promote the brand won the market is understood that the red collar of the New York branch has recruited dozens of sales staff, Began the first round of market battle.

In addition, Zhang Yun Blue will also use good RC? MTM. COM platform, Rcmtm. COM itself is a good e-commerce platform, red collar in the business model and brand operating system innovation breakthrough. On line for a year, "Rcmtm" has become the world's largest apparel customized operating platform in the world with 300 of special merchants, these businesses in the red collar after the training, for the red collar in the world to achieve the market promotion of suits, size measurement, order submission and after-sales service, Will spread the red collar in the global market in a broader context. "We are planning to go before the end of 2013. Worldwide, the number of special merchants increased to 1000, and in 2015 to achieve the global industry in the personalized custom tailored world first. Zhang Yun Blue quite confidently said.

At present, red collar personalized high-end customized suits have been sold to 19 countries in the world, forming a strong market influence, relying on RCMTM platform and marketing model innovation, red collar or will be in the international market to achieve geometric level of growth. , newspaper reporter Ziqi Peak rock