Sales of 110 million yuan in Beijing to buy "runner-up"
Source: Internet
Author: User
Group buying industry's latest report released the relevant site to 4,871 monthly sales of the first Super 1 billion 110 million yuan in Beijing to buy "runner-up" (reporter Wang Linling) domestic group buying industry's latest report, group purchase industry monthly total sales of the first breakthrough 1 billion yuan Mark, July Beijing Area Group purchase sales amounted to 110 million yuan, after Shanghai's 130 million yuan, ranked in the national secondary seats. In the report, released by the country's largest independent group buying navigation website "Regiment 800", the reporter saw that as of the end of July, the national group buying site has increased to 4,871, more than June 193. At the same time, group purchase industry monthly total sales exceeded the first 1 billion yuan mark, compared to June of 762 million yuan, an increase of more than 30%. More than 27 million times a month group buying. According to the "Regiment 800" statistics, July 2011, in the sales of 10 strong group purchase site, handle nets, litters Regiment, the United States Regiment network, full network, the public comments group, such as 5 Group purchase sales have reached billion, officially become "billion club" members. In terms of market share, the 5 group buying net contributed nearly 60% of sales to the entire group buying market. Among them, the handle nets and litters group group of two groups of July number of activities are more than 9,000 times. Data Analysis City Group buying scale is "inverted pyramid" in the sales data, the reporter found that Shanghai region to 130 million yuan sales, exceeding sales of 110 million yuan in Beijing, to become the July "City sales champion." In the overall growth momentum of group buying, July major cities sales have been bullish. The report shows that July sales in more than 10 million cities increased to 22, Tianjin's sales for the first time more than 50 million yuan, ranked Shanghai, Beijing, Guangzhou after. "Regiment 800" related staff said that the current city of group buying scale is absolute inverted pyramid, 40 major cities group buy sales accounted for 82% of the country. And the monthly sales of less than 1 million cities have 116, of which 89 cities in July sales are below 500,000 yuan, daily sales of only 5000 yuan. 127 cities nationwide Group buying activities more light, daily purchase of less than 5 merchants. Buy the most gourmet buy the most gold accounted for more than 70% since the birth of group buying, gourmet group sales has always been high. According to the report, July Catering Group purchase to 38.4% of the market share of the group to occupy the first category. And as the mid-Autumn festival approaches, the share of restaurant group buying is increasing day by day. Reporters this morning to browse the major group purchase site found that the current Restaurant group purchase has accounted for more than 70% of the total. Reporters noted that, including mooncakes, hairy crabs, Chinese food, western food, and so on, most of the information, the majority have 40 percent-60 percent discount. In addition to food, along with the "Transformers 3" and "Harry Potter 7" and other overseas blockbusters in succession, July summer movie group purchase sales reached a good result of 123 million yuan. Meanwhile, in all 38 transactions over800,000 Yuan group purchase big single, the movie ticket buys becomes the suction gold sharp weapon, contributed 23 big single. Expert opinion group purchase explosive growth is difficult to cover the lack of service for the group buying industry, a year since the outbreak of growth, some experts said that the current group buying industry is in a high-speed development period, but there are many constraints on the development of the industry bottlenecks. As the entry threshold is lower, the group buying industry has become the first choice for many entrepreneurs. But lack of funds, experience and other factors, but also led to the current site group buy mixed, low service level, poor after-sales service and so on. China Electronic Chamber of Commerce Deputy Secretary-General Lu Xianbo said that the establishment of a healthy and virtuous group Purchase industry service system is ready.
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