Sam: Search engine friendly page design

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Good to see you again. Today I will introduce you to the design of the Web site designed to meet the search engine friendliness. If we look at a Web site from the perspective of a search engine spider, what problems will be encountered in crawling, indexing, and ranking? The website design that solves these problems is the search engine friendly design.

Search engine spiders can't find web pages

To allow search engines to find the home page, you must have an external link to the home page, find the home page, the spider along the internal link to find deeper content pages, so require the site to have a good structure, logical, and all pages can crawl through the ordinary HTML links to achieve, JavaScript links, Flash links and other search engine spiders can not track crawling, will cause the inclusion of problems.

Site all pages from the home page click Distance can not be too far, preferably within four or five clicks. To be included in the search engine, the page needs the most basic weight, good site link structure can be appropriate transfer weight, so as many pages to reach the threshold.

Second, find the page can not crawl page content

The found URL must be able to be crawled. Database dynamic generation, with too many parameters of the URL, the entire page is flash, frame structure, suspicious turn, a large number of copies of the content can make search engines at a respectful distance.

Some of the file owners do not want to be included, in addition to not linked to these documents, more insurance method is to use ROBOTS.TXT or meta-robots tag prohibited.

Third, how to extract useful information after the page is crawled

Keywords in the important position of the page reasonable distribution, the preparation of important tags, HTML code simplification, minimum compatibility can help search engine to understand the page, extract useful information.

Only search engines can successfully find all the pages, crawl these pages and extract the real relevance of the content, the site can be considered as a search engine friendly design.

Attached: Recently found that many small and medium-sized enterprises online in order to achieve a very bright effect, the home page layout a large number of flash, but there is no spider to build crawl channel, so can not be included, if you are small and medium enterprises to edit the site, please pay attention to this.

Author information: Sam, Article source: http://www.hzlsjm.com, reprint please keep.