Scientific and reasonable website optimization is the kingly way

Source: Internet
Author: User
Keywords kingly

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The optimization of a website most of the webmaster will say I just put the site to do up on the rankings. But to optimize the site is not simply to do the site rankings, we want to optimize from the site should be all-round. We want to scientifically analyze how the search engine to carry out the principle of ranking the site, the full analysis of their own web site of various data, so that the search engine to maximize the maximum content is included in the site is the ultimate goal. Only in this way can our website achieve maximum benefit conversion and enhance the brand value of the website.

Scientific and reasonable website optimization We should do several things:

1. Reasonable website structure

We all know that search engine through the Site URL link to visit a website always from the root of the site entry, and then began to crawl the content of the site, which requires a site under the root of all files must have a reasonable file structure, each site's columns to become a separate file, If all to porridge like to put in the site root directory to the search engine to the first this is a very bad habit, will let the search engine crawl the site's speed greatly reduced, affecting the speed of the site included. At the same time the site root directory under the messy arrangement will greatly weaken the weight of the Site column page.

We all know that a Web site is a Web page through a combination of hyperlinks, so that the composition of our site to achieve a clear structure of the site, the site's navigation links to science and reasonable. We're going to make the site look like a complex of trees and cobwebs. Like the tree refers to the site's homepage, section page, List page, terminal page like a tree trunk, branches, trees, leaves, like a strong sense of belonging, hierarchy, to allow spiders from the site's trunk through the branches, tree bars, eventually climbed to the leaves, that is, the final page of our website. and web site is like a spider web is to users can go through the site of any one page can return to the homepage of the site, like a spider web that freely. This is also a scientific and reasonable consideration of the search engine and user experience.

2, the content of the website

We all know the website optimization "content for the King's Truth", in fact, this is not a personal invention, this is a scientific analysis of the search engine's preferences and come to the conclusion. We all know that a high-quality original site is deeply loved by search engines, we in the content optimization of the site to do scientific and reasonable update the content of the Web page. We can through the page to add comments, hot news and so on, so that the content of the site always maintain a high quality of freshness, so that the ranking of the site can be flourishing. It is also a long-term task to remember that the original content of the site is updated. To insist on, to withstand loneliness.

3, the site's keyword layout

We give the site to do optimization site keyword is very important, we choose the keyword in the page after the keyword layout of the same need for scientific and reasonable arrangements. We need to do the word around, this is the Web page title, keywords (keyword), Web page description, Web article, because according to people's browsing habits, most people like from left to use, from the bottom of the browsing page, while the search engine also like the search keyword from top to bottom, Therefore, we can improve the crawl speed of search engine and improve the user experience through the reasonable layout of the key word.

4, the link of science, reasonable

Website optimization all know the "link for Emperor" Truth, this also fully illustrates the importance of linking. The middle link is divided into inner chain and outer chain. Within the chain we are going to be able to access each page of the site through these inner chains. Especially the breadcrumbs navigation links should be set up reasonably. The anchor text link of the article should be reasonable. Outside the chain is also divided into 2 parts: A friendship link, we have to change the link to their own site when we also want to scientific analysis of their own website and medicine for the site, a reasonable exchange of links, do not change the link when always think total cheating means, the last gain. The second is the website article outside the chain, we give oneself article to do outside the chain time must achieve the chain quality to be high, the rubbish outside the chain in many or the rubbish. Only the fine and high-quality outside is the right way to enhance the weight of the site page.

So scientific and reasonable to optimize the site, the optimization can be done to optimize the site to do better.

The above content is excerpted from the SEO cattle net by the ox person _ small Fish tidy http://www.seoniuren.com/thread-14017-1-1.html

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