Search Engine: How to determine the relevance of links to connected sites

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No matter what the industry's website, there are similar or related websites that dominate. For example, webmaster similar sites, we all trust the more authoritative sites, such as A5, laggards, Chinaz, etc.; SEO Blog class site represents: SEO every day a paste, Lou blog, Moonlight Blog, red-Tao blog; SEO Forum class site to search outside the forum, push a forum, A5 forum, the laggards forum and 28 push the most authoritative forum, and the Webmaster class site, SEO blog and SEO forum to optimize the promotion, must be attached to the relevant authoritative website.

So what is the relevance of the Web site? The relevance is simply the matching and relevance of the title and the content. If you say there are keywords in the title, and the contents of the page does not exist, this is irrelevant. Just ask the title Title Keyword page content inside also contains is not enough, so do not explain is related, but also need the title contains keywords in the content occupies the main position.

Popular is to seek truth from facts, the title is the theme of the page, the page content is launched around the title, where there is a prerequisite is to meet user needs. That's what we call relevance.

So how does a search engine relate to a linked site through a linked site? And from those aspects to judge it? Civilized blog will answer for your analysis.

The anchor text is related to the theme of the linked page

Anchor text, also known as anchor text link, is a form of link. Like hyperlinks, the code for a hyperlink is an anchor text, the keyword to do a link, point to other Web pages, anchor text can accurately describe the content of the page, and search engines through the anchor text can determine the link site page of the theme is related to the anchor text, which is tantamount to linking the site page to the search engine, For spiders to crawl index. Conversely, if the anchor text is not related to the theme of the linked Site page, then the search engine through the anchor text to reach the link page will be difficult to judge the theme of the site page, so the search engine is not friendly, the search engine that this is cheating, resulting in the consequences of the site may be K, is down the right, the severity of the site will never restore the weight. This kind of cheating behavior is completely challenge the authority of the search engine, will always be the object that the search engine blows.

For example, civilized blog in doing outside the chain optimization, wrote an article on the "Bathroom Industry Network marketing issues Overview", the article suddenly mentioned the "Network Marketing" the word, and the theme page of civilized blog contains the network marketing aspects of the problem, and I naturally did a hyperlink to the blog home page, which is also a correlation, Only this correlation is not very high, if I said through the article "bathroom" to do links to blog, then tantamount to cheating, tantamount to trickery, the consequences of self-evident.

Whether the link page is related to the theme of the linked Site page

We all know that a site or page description must be spread around the topic, otherwise lost the value of the existence, if the link page with the linked Site page theme related to this time, anchor text as two topics related to the Site page of the media, Search engine through anchor text naturally to another site is not only the affirmation of the site itself, at the same time reduce the burden of the search engine, but also give a certain weight transmission, two sites are hundred benefits and no harm, but also to the site's user experience increased a point, so that the three win situation, search engines, Users as well as the site itself are happy to see the results, spiders will crawl to get more frequent, so the quality of the chain has definitely improved a grade.

Whether the anchor text is related to the subject content of the linked website page

When it comes to whether the anchor text is related to the topic content of the linked Site page, here we have to mention the problem of page optimization, what is the focus of a site page? is the theme of the page itself, the site page all the gorgeous text is decorated page theme, like a football feast, The players on the court all the gorgeous game shows no one is not for the moment of the football door to pave; just mentioned the theme of the page, the theme of the page is what? Key words, it is the core of the page.

When doing page optimization, we know that improve the page keyword density, the keyword ranking played an inevitable role, an article in the proportion of the key words accounted for 2%-8%, of course, if it is natural, high will not affect the ranking of keywords, keyword ranking up, the user through the keyword to reach the page, At this time through the keyword Anchor text link and link to another site page, which for another site, click Flow generated, the relevance of the chain has been a significant embodiment of the flow has meant that the order is not far.

Four, two website topic is related

Why Seoer in the chain optimization in the exchange of links to deliberately emphasize, to find peers or related industries to link it? The answer is: will improve the weight of the site itself, conducive to search engine included, can improve the ranking of keywords, while improving the user experience, can bring the click Flow, Making products can generate orders to achieve the purpose of profitability.

Two Web site theme-related strong, one-way link to the other side, or two sites linked to each other, this link to the site is absolutely beneficial: 1, conducive to search engines through the anchor text chain to receive records of Web pages. 2, the weight of the site to increase the transfer of chips. 3, conducive to the "anchor text link" keyword ranking. 4, is linked to the site ranking home, the same can be linked to the page to bring click Traffic. 5, the user experience of two sites will be greatly improved. Such links are high quality links, with external dependencies getting a qualitative leap. For example Lou Blog or Moonlight Blog in the home page to make a link to civilized blog, that civilized blog do not have to do outside the chain, champion AI that direct ranking home, the link quality is far more reliable than the number.

PostScript, SEO in the site outside the chain optimization, relevance is only one of the importance of the chain, if there is no accumulation of quantity, the quality of the chain will not be upgraded, do not fantasize cheating, guaranteed not to be an algorithm next update when the next search engine penalty site is you.

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