Search engine is the best and most mature way to promote the website at present

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Search engines are the most important way for users to learn about new sites, and 82.2% of Web site traffic comes from search engines. Search engine based on targeted search query, is the best effect of the most mature web site promotion. Network Marketing methods. A large part of the sales of many companies in developed areas comes from search engines. Therefore, the site in the search engine has a good ranking, will allow you a short period of time to increase the number of targeted customers, to win customers and the formation of site sales; Surpass most of your competitors, so that you are in a very competitive position. Google is the search engine's boss, occupy the world's search volume of 2/3, so do a good job in Google search site rankings, but also the most important in the site promotion. So, how to do a good job in Google rankings? That I do the plastic box (www.dgxmfeng.com) This station to explain, if feel write wrong friend, welcome reprint.

First, be aware of the ranking factor that determines the Google search results, and the degree of relevance of the keywords.

For a long time, SEO industry has a wrong understanding, think the PR value is high, ranking will be good, in fact, and not necessarily, the most critical factor in deciding the ranking is the degree of Web pages and keywords, rather than the PR value of the site, PR value of 0 of the page in the first place, while the PR high Web page is everywhere in the back.

To figure out the determinants of ranking, let's step through the steps to learn how to do Google rankings.

1, page title: the title of the Web page is Google, but also the vast majority of search engines to determine the relevance of web pages and keywords, so, to increase the number of pages and fixed keyword relevance, you must let your keywords appear in the title of the page.

In the actual work, often encountered the keyword optimization situation, about the Title keyword optimization, should note that the title length generally do not exceed 25 characters, because the content of the 25 characters after the basic does not have any role, and easy to be punished by search engines.

Obvious optimization of the cheating behavior, it is easy to be punished by the search engine, say, write so long, on the rankings do not have any help, and why?

2, Mete Tags: Once a time, the search engine to judge a site's keyword is through the mete tag, and the description of the site is directly displayed mete tag, but because of the ranking of cheating, the search engine quickly changed this practice, So that the original well-intentioned Mete label lost its due significance, now some search engines simply ignore the content of mete tags, but the current Mete label content on the Google rankings still have some effect.

Mete tags are mainly keyword tags and description tags, its design standards in general, keyword tags not more than three keywords appropriate, the number of keywords can not be too many, Content description label can not be too much, and can not simply repeat, must highlight their own keywords, so that the number of keywords more than a few times, and the statement in line with the rules of grammar, The above "Zhangjiajie navigation net" Mete tag is full of cheating, optimize the excesses.

3, Web Theme optimization: Web theme optimization mainly refers to the content of the Web page optimization, picture optimization, link optimization and so on. ①, content optimization: Content optimization mainly do the Web page in the content of keywords in the density, location optimization, in general, should be the position of the keyword as far as possible, and bold, so that Google will specifically take care of your keywords, if possible, the best use of labels. Keyword density is generally not too dense, remember, can not simply repeat the keyword, do not use the same color and background content, otherwise, may be punished. Also, just don't forget to give the Web page to lose weight, increase the speed of access.

②, picture optimization: Picture optimization, first of all to the picture compression, speed up the speed of Web page access, in addition to the picture plus alt tag, more prominent keywords;

③, link optimization: Optimize the site links, so that it becomes a complete system, a closed loop link, suitable for search engine spider program crawling, important pages must be repeatedly linked to let search engines know which is your important page, and also don't forget to make a site map;

4, link chain out link optimization: Link and link out of the link to Google rankings have a great impact, Google links to link in particular, to find some more excellent site exchange links, is a good Google rankings is an important step, but also to improve the PR value of an important method.

Do the above optimization, if the general keywords, the site in Google should have a good ranking