If you want to improve the traffic on your site then there are two choices for SEO and bidding rankings, but the question is, which one is best for you or your business?
Bidding ranking: the best choice for the current ranking is Baidu bidding. Some people may say that Baidu bid is burning money, well yes is burning money, but at present to see 360 bidding is wasting money! The advantage of bidding ranking is that it can give you a lot of traffic in a short time, but it will cost you dearly.
seo-Search Engine Optimization: is a variety of optimization means, so that their site more in line with the search engine ranking mechanism, so as to win a better search rankings, search engine optimization is the advantage of long-term for you to bring free traffic! Sounds good! But he needs a lot of time and effort to achieve that goal (and that may not necessarily be rewarded)!
Both rankings can bring traffic to your business, but which one is more suitable for your site? You should ask yourself this question.
1. What is the marketing budget for your business?
In SEO and bidding rankings before choosing, we should look at their situation, the enterprise to your marketing budget is how much! How much time does the enterprise give you? If your budget is not able to pay for the daily bidding rankings, then the answer is clear-Choose search Engine Optimization! Bidding ranking not long-term input words is not see the effect! If you want to improve the flow in a short time, or you only need a short time aggregation flow, it is obvious that SEO is not workable!
But if you have enough money to use, then the bidding rankings will be a better choice. He is able to achieve business expectations faster! At the same time, the flow of the auction will help you do SEO. In fact, Baidu to have to do bidding site or compare to take care of! For example, Mas now in the hands of a business station, this year to take over! Mascan took over when this site has not been updated for three years! Originally thought would be very difficult to optimize, but did not expect a slight change, restore the update. The subjects in 18 days instant to the top three! You know, ordinary dead station even if spend 3 months of time may not have the examination period! In addition, bid ranking as long as you have the money, want to know what words rank, which can let your business in a short period of time to gather a large number of users!
2. Are competitors doing it?
In fact, television advertising above this aspect is particularly obvious, such as a product in the major television stations crazy advertising, then this time you do not, can only helplessly waiting for their own market share was swallowed up! Sometimes advertising is so passive, not what you want to do, but what you have to do! So if your competitor is doing a bidding service! Then Mas still suggest you in this respect appropriate to put a point!
SEO is a free and long-term for the site to provide the flow of the method, and the auction service is instantaneous flow. The two are very interesting, the advantage is precisely the other side of the shortcomings, vice versa is precisely the advantages of each other! Therefore, it is recommended that the ability of the enterprise or should be combined to achieve faster flow to reach the results we want!