Search Engine optimization is necessary

Source: Internet
Author: User

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How does a search engine work?

First, let's take a look at how search engine crawlers work (with the famous Google and Yahoo in this category). Each search engine has its own web crawler Automation program called "Web Spider" or "web crawler". The main purpose of spiders is to crawl Web pages, read and collect content, and crawl links (both internal and external). The spider then stores information collected from the Web into the search engine's database, which is called an index. When searchers enter a "search content" in the search engine's search box, the search engine's job is to find the most relevant "search content" results in its indexed database and then display it in the index list.

When you perform the search is the search engine she is based on what the principle of a good reply to your search lock problem? This is based on the so-called search engine algorithm, the search engine algorithm is composed of a number of factors, to promote the search engine on the search for the relevance of the page. The higher your page rank (and, of course, some other factors), the higher your page will be in the search engine results index.

What is SEO?

For a website, Search engine optimization (SEO) is the process by improving its "natural" ("organic" or "algorithmic") search rankings and site traffic quality. Typically, early Web sites appear in the search results list, and it gets more visitors from search engines. SEO may become different types of searches, including image search, local search, and vertical search targets for specific industries.

As an internet marketing strategy, SEO considers how search engines work and people search for needs. Optimizing a website involves content editing and HTML code editing, while adding relevant keywords and eliminating obstacles to search engine indexing activities.

"SEO" is the search engine optimization acronym, through the survey, the general SEO consultant industry can hire understand the internal search engine optimization service personnel, on behalf of its customers for its search engine optimization services. Search engine optimization may be a stand-alone service or as part of a broader marketing campaign. Since effective SEO may require changes to a site's HTML source code, SEO strategies may be incorporated into the site development and design. So it needs a search engine for the professionals.

Why is search engine optimization necessary?

Building a website without search engine optimization is like a car without an engine.

She may look beautiful and make you proud to know that it is yours. But without the engine, she has no soul, and it never takes you anywhere you want to go. Website optimization is essential to get traffic. No traffic, your site is like a car without an engine. Beauty, perhaps. But your chance is to get her function.

The number of people who use search engines every day is four-fifths of the total Internet users. Of the 30-49-year-old adults, 82% are Internet users. 50-64-year-olds accounted for 70% of internet users. The proportion of Internet use is growing rapidly with the increase of education expenditure and household income. Your site must be found in the Search engine index results page, which is an effective advertising medium for your company. For you to control the effectiveness of the site traffic your site is absolutely must be in search results.

80% of netizens said they were only willing to search for 30 index results for a suitable site. That is, if you follow 10 index results per page, they are only willing to search the top three pages of the index list. Eye Vision range Mechanism tracking research shows that the best way is to have more than the end of each page index results, or at the top of the index results page to the left of the most attractive users of the eye.

Arguably, the higher your site's ranking in search engines or open directories, the more you will increase your website traffic. In order to get a higher search engine rankings and strategic planning, reasonable inclusion of keywords is a measure/attraction approach for targeted customers. Its importance is vital.

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