Search Engine Optimization Web design: Best Practices

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As a web designer, web design is one of our most intuitive identification. Our lives now depend on the web and rely on the tools that quickly let us know and communicate. It has long been more than just a static page, but a thought-and-culture-free, borderless world with a rich and varied content. For example, Cave People's murals, such as ancient Egyptian image of the text, and modern people have web design, yes, it is very important.

So, I'm going to ask, how can we convey a message to others accurately and quickly? At this point, we need to do SEO.

What is SEO?

SEO represents search engine optimization. It can help and improve your site rankings. We know that 75% of the searchers will only look at the first page of Google, which means we have to make the site appear on the homepage and be in the top ranks, so we have more opportunities to retain visitors.

Why is SEO critical to a website?

Very simple, because it is your most important customer. More complex, every second, there will be countless sites, you design the probability of loss of content is very high, it is likely to fall in the next second to Google search rankings after the number of digits.

Best practices

Let's take a look at the 9 best SEO methods offered by the designers.

1. Website structure

When it comes to SEO, the structure of the site is one of the most important factors. It's about how your pages relate to each other. The search engine crawler will judge the way you set it to evaluate the value of your site. The site structure level and site map are the keys to getting a higher ranking.

If you want to let the majority of users through the relevant keywords to find you, first you need a reasonable layout, easier to crawl.

2. Easy navigation

As the site is completed, navigation is one of the priority designs. For navigation, the simpler the better, the user can easily access any link, which is also a part of the site structure. For Javascrip enthusiasts, search engines can handle JavaScript, but if it's too cumbersome, search crawlers are very limited, so it's possible to discard complex compiled languages.

3. Meta Introduction

Even if you are unfamiliar with it, you should know what it is. On your page, a meta description will appear on almost every page, which may be 160 characters or less. Meta description is a great opportunity for you to attract visitors, which can help you improve the search probability of keywords, because Google and key users of the sweep keyword will appear in the meta description.

However, please note that there is no need to write it on every page of your site, just write it on the most important one. If you don't write or forget to write, Google will assign you one.

Keep in mind that it is not necessary to write a meta description of the pages on each site-just the most important. Make sure you do not copy your meta description to multiple pages. If you haven't written your own meta description, Google writes one to you.

The meta description is more important than ever, with Google's recent https://plus.google.com/113006028898915385825/posts/PDkPdPtjL6j of photo announcements.

4, Content

We all know that content is a website for dry goods! We search for spiders that are very clever and know what is important. If you are a blogger, taking the time to enrich your content can bring you more value to the site. If you're a designer and not a writer, hire someone who can help you.

5, optimize the picture

Have you ever encountered a picture that was named after Dcim456.jpg? I've met. When you don't want to take the time to name a picture, you lose a lot of valuable engine search. Think about how important this is, if it's an image with the same name, and see if you're going to get more visitors.

Optimizing your image is a very important way to include tags that if the browser can't load, it will hover over there and then appear your name.

6, optimize the address

If your blog post is about hat seo, then your URL should be www.yoursite.com/hat seo. But one thing to keep in mind, in your blog title and on your blog site, is to remember what your target keyword is. This is another way to optimize your site. In addition, please avoid putting all the words together, and do not use the underscore _ and other special symbols.

7. Inner Chain

The inner chain is very powerful and there are two types of links:

Absolutely.

Relative to the

If you use relative links, absolute links will reduce and reduce server response time.

8, website speed

Research shows that 40% of visitors give up browsing because they load a website for more than 3 seconds. I know that designers are usually too interested in using the content of the page to impress the user, but have you ever thought that almost half of the visitors may not be able to stick to the open page and leave. Slow speed is a site's drawbacks, it directly affects the search engine optimization. Since 2010, Google has made it clear that loading speed is one of the factors that you can squeeze into the top of the rankings. Although we do not know how long the search engine robot classification takes, but we know is a site structure optimization of the background is how important ah! About Web browsing speed I mention a few simple points, one is to see you compress the image, but also to see you cache static content, compressed JavaScript code, of course, Still need your back end to do the simpler the more compact the better.

9, Web page summary

The rich Web page summary is displayed on the search results page.

When you search for a relevant information, you will find that the site provides content, articles, presentations and other information, these are search engine production. It will increase your chances of being searched.

About SEO, SEO and website design is always an incomplete topic. Today we are just a brief introduction of a few points, but I believe that through your in-depth study, will certainly achieve the goals you need.

Thank you!

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