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close to the end of the year, China's search engine market suddenly like to pull down a domino, the same continuous change: Baidu put words next year to enter the Japanese market, will be against Google's front to draw abroad; Zhang's Sogou will aim directly at Baidu. Google, which has been embarrassed in China, has also entered the limelight with a high-level resignation.





"After some Rimini, China's search engine market will most likely reshuffle next year." "experts told reporters, especially Google, whether it can keep the" second "position is questionable.





Baidu: Marching into Japan





Li finally decided to go out of "Chinese circle". The Baidu board chairman and chief executive announced a formal launch of an international strategy to enter Japan's search market next year.




Baidu also aims to target other Asian markets,
Li said. "We started a series of substantive preparations six months ago. Not only recruited a number of proficient Korean search engineers, but also the relevant overseas market research.





However, in the eyes of the outside world, Baidu in the Japanese market will encounter challenges is not easy. It is reported that the current Yahoo and Google in the local market share of more than 90%.





"Baidu in the Chinese character processing has its own unique technology, Japanese and Mandarin with a source, Baidu has the technical advantages." In addition, Li said, he believes the Japanese market is two monopolies, ecologically unhealthy and certainly has market space.





Google: High-level fire exit





December 8, Google China announced abruptly, its global vice president and Greater China Joint President Zhou Chining will leave at the end of this month. At the end of last month, Wang Whinan, Google's Asia-Pacific marketing director, also chose to leave.





Coincidentally, two of people's reasons surprisingly consistent: "There is an entrepreneurial impulse." For Google, this is not a good news, the original "troika" in China now only Kai-fu Lee to support the sole.





said that the reason for Zhou's departure, in addition to the expiration of the contract, the most crucial is that it was a few months ago to Google's headquarters to submit a localization plan was rejected, the plan involves the Chinese company's architectural design and market strategy, but Google headquarters that the strategy is too radical, and may affect its global brand image and be ultimately rejected.





However, the news has not been confirmed by Google. But what can be seen is the growing embarrassment of the global search giant in China ——— The latest survey shows that Google's share of the Chinese market has slipped from 32.9% a year ago to 20.6%, while its rival, Baidu, has risen from 51.5% to 64.5%.





Sogou: 3.0 New Year's Day online





in two big search engine giants a busy go abroad, a busy personnel changes, has been in the back of a chase of Zhang, also use the hands of the "Sogou" attack.





reporter learned that after the upgrade of the Sogou 3.0 version will be officially launched next year's day. "3.0 is a replacement product, has been technically more than Baidu and Yahoo!" Charles Zhang's words are full of challenges.





It is understood that Sogou 3.0 of Chinese Web site collection will be from August this year's 5 billion soared to 10 billion, covering the Chinese page data volume of more than 50%, its daily update speed reached 500 million pages. "The quickest message can be captured within 1 minutes." Charles Zhang told reporters.





Charles Zhang revealed that this year, Baidu company has a lot of technical staff loss, but few people in the Sogou work, "The reason is Baidu's technical personnel sogou look." ”





to Baidu's "sea", Zhang said: "Baidu began to internationalize for us is good, they listen to the sound of Wall Street too much, may feel that this can make money faster." "In his view, this is tantamount to providing a catch-up opportunity for Sohu," two or three years later, the search market to at least three of the stalemate is normal.