Search engine temper is getting bigger: the optimization should go with the flow.

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With Baidu 520 after the event, whether it is seoer or stationmaster feel more invisible pressure. In the past one months, Baidu does not follow the routine update is no doubt to give a lot of webmaster wind and rain to come to the precursor. In this period of time, a lot of old web site rankings decline, some of the new online site will soon be more nostalgic for search engines, some sites even in the online hours after the collection. There is a change of rules, many people say, optimization is difficult. Is this really the case? In fact, just more should be the search engine for homeopathy optimization. The reason for this is because the traditional optimization methods exist a lot of deficiencies in the search engine rules can always be a total loophole and improve the rankings, and the search engine in the recent furious also made a warning.

Warning One: The old station outside the chain elimination, keyword plunges

A long run of the site, in the keyword rankings and outside the chain situation is better, if the sudden encounter to the chain of hundreds of shrinkage, the key word page test. There are usually four reasons: A: The server is not stable enough. B: The website was caused by horse. C: Past or present cheating. D: Low quality outside the chain

For the first two here do not too much to say, server stability has always affected the ranking and development of the site, the site was Hung horse is one of its drawbacks. In view of the current search engine on the site of large fluctuations and the recent update analysis, search engine may be in the data redundant information clean-up. Remove the index information page for some low quality data, or the external chain has been deleted, to slow down server pressure. Another point of the site is down right, may be due to the past cheating phenomenon, but now after the upgrade of technology, rules rewrite, found that the problem after the search engine rankings again shuffle, to punish these sites.

Warning Two: Snapshot serious back, included reduce

Recent search engine update sites like to take snapshots of some sites across the year back to the file, a few back to the 2010, the author of a friendship link snapshot was regressed to February 2003. But after observation, there is a common feature, then Baidu is included in the rapid decline. Why is that? The usual snapshots are once a day, but now they are so embarrassed. The author believes that there are two reasons for this phenomenon: A: The site has been frequently attacked recently, resulting in extreme instability of the server. B: Replace the server IP. Prior to replacing the server IP, or the site was frequently attacked is the snapshot back one months or so, but from the current search engine attitude, nothing more than to strengthen the depth of this rule. Combined with the recent policy of Ministry of the Department, and so on, may be part of the implementation of the Ministry of the reason in which, strengthen the site's audit depth, at the same time for such a site to enhance the assessment period.

Analysis of the search engine to give a little warning of the optimization rules, we can also see some of the recent new rules:

Watch one: New online site to shorten the observation period

Recent Niang to update, often listen to people say that the site in the online hours after the collection. As we all know, such a situation is very difficult to appear before, at least it will take a day, or even a few weeks or last month. However, even more peculiar is that the new station on the line even in a short period of time can achieve ranking effect, this point some webmaster has also been in the recent deep experience. In fact, in the early days of the search engine on the new station to further shorten the examination period, from the first 3 months, reduced to 20-day, but now it seems that this time should be shortened. Shorten the evaluation of the new station observation period, is the ranking of favorable upgrade to prepare. This shows that the search engine at present to the new station to collect can be a favor to add, to the new station a faster show their stage.

Observation II: Weekly update time is not very stable

Traditional Baidu's weekly big update is Thursday, but it has always been broken in the last one months. Not according to the routine of the card, so many stationmaster some feel not clear search engine in the end what to do. The author analyzes, the search engine has also worked out the related rules, some dislike some uses the renewal cycle to carry on the deliberate optimization the person. Or, the search engine developed a more accurate way of optimization, this way needs to be continuously layer of refresh, because of the large number of data, so the information will be collated. This has led to the recent ranking update cycle of different, each major update to implement a more precise rule point. Of course, this is only the author of the recent search engine hair inexplicably a little analysis of the speculation.

Homeopathy, how to shun the potential of the search engine? Shijiazhuang seo (www.seebk.com) that abandon opportunistic behavior, strengthen their own construction, improve the security and stability of the server, do the stability of the chain is also easier to improve the site friendliness of the search engine. But the search engine temper at present although some big, but to the new station policy but all favorably, to the new online site is undoubtedly received a large number of care. However, to develop also should follow the search engine rules to walk, steadfast do station will walk more stable.