Search Engine user Choice

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According to a recent survey of Internet users, searchers are loyal to their favorite search engine, even if they cannot find what they want in the first place and stubbornly stick with it.

Loyalty or laziness? According to a new Iprospect search engine user Attitude survey, 56.7% of Internet users use the same search engine or list when looking for information.

Only 30% of web users are using a few specific search engines. Less than 13% of users are constantly taking the advice we--search Engine Watch here, using different search engines based on what they're looking for.

What are the most popular? Not surprisingly: Google has Iprospect's so-called "loyalty rate" of 66%. Yahoo! Second, accounting for 55%, followed by MSN, accounting for 54%,aol accounted for 49%.

The survey also found that searchers were stubborn, and in their initial query if the first three pages of the results failed to find what they needed, more than 90% people would compress their queries and use the same search engine. Iprospect says the findings suggest that users over time have become more trusting in the search engines they choose. Another possible explanation is that searchers are accustomed or lazy to try different engines when their favorite search engine solves the problem.

The survey found that nearly 50% of survey respondents had installed at least one search engine tool bar. The most popular is Yahoo, accounted for 22% of the share, followed by Google, accounting for 20%,msn's share is 17%.