Search engines do not like several ranking optimization methods

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We design SEO-type site, will encounter a variety of SEO-related problems. Simple questions can be solved easily, and it is impossible to solve all the problems perfectly. The real concern is those that can cause Web sites to be overlooked by search engine crawlers. Because some techniques are superficially feasible, they are actually reversed.

1, Black hat SEO technology is unscrupulous to improve the site's search engine rankings. Some companies are trying to use these technologies to improve search engine rankings when they start building websites, although the content of their Web sites is completely unrelated to the keywords users enter.

2, domain hiding is for search engines and general users to provide different content of the site: with a beautiful site to meet the needs of users, and the highly optimized Web page to the search engine, such a Web page for users is not much use. In short, this technology can provide users with quality sites while improving the site's search engine rankings. However, most of the search engines are now able to find out whether the site is using this cheating method. Once detected, the search engine will remove the site from the search index, and the site is no longer searchable by users. What's more, there are some seoer. Hide content in temporary web sites. Because this kind of site does not exist for a long time, they can gain high traffic through domain hiding before the site is shut down.

3, the Web site content repeat build station, Rich high-quality website content is webmaster Most bother, big industry site content more difficult to do good and fine. Purchase content, site crawling, collection and other opportunistic approach will bring a series of search engine-related problems.

If the same article appeared on hundreds of web sites, users search the search engine, the result is that the page is the same article, stereotyped. In order to avoid improper means, search engine in its search algorithm for the new content of the site to design a special measurement standards. If the crawler finds that the content of the site is duplicated with the contents of the other hundreds of sites, it may reduce the ranking of the site or remove the site from the search engine's index library. Search engines may check the following four kinds of repetitive content: Widely published articles, repetitive pages, content crawled from other sites, product descriptions in E-commerce sites. These are offensive to search engines. To reduce the weight of your site.

4, Hidden pages and page elements of the Web site only search crawler to see the page is hidden page. Includes hidden keywords and links. Hidden pages are not tolerated for search engines. The hidden pages in the web site are searched for crawler Discovery is a matter of sooner or later. Once found, the site's rankings will be significantly lower.

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