Search the Net: Discover Marketing Essence Hunger marketing why success?

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Recently found that colleagues are always in a certain time rush of the internet to rob mobile phones. I am very inexplicable, why buy a mobile phone still want to go on the internet to rob, still always can't rob? Why do you buy it? Colleagues replied: "In your words, this is called Hunger Marketing ah."

Creating hunger creates demand

It can be said that before the birth of millet, no one worried about the mobile phone to buy, standing in Shenzhen Huaqiang North Electronics Market do not need you to find a bunch of treble barrel in the phone with you to promote the selling point. But, millet very clever change a marketing way. That's what makes you want to buy, and it's not that easy to buy.

The so-called not to be the best in the heart is not just chasing girls, chasing mobile phone is the same truth. In front of a thing that everyone can hardly get, this thing naturally becomes a tight product. By creating people's hunger, reverse access to consumer demand, is probably why millet in the absence of after-sales situation is still tight reasons. Of course, you can buy it in the physical store, but there is no online buy cheap.

How to find People's hunger

After understanding the truth of the marketing of hunger, many people will think that if they can make consumers feel hungry? In this age of material rampant, all kinds of entertainment are filled with people's life, people no longer worry about hunger, no longer worry about boredom. So how does hunger feel?

Recently aired the "Smile Proud" is very interesting, inside each "talent" from the civilian population, and they bring the humor is not artificial, life is very strong. There are three-year-old children to jump all kinds of square dance, there are editors to jump from the decompression dance, as well as college students to create a funny dance, have cool uncle Humor deduction Zhao; Search the net editor found that these programs are purely funny, so you have to laugh. Like 863.html "> Feng Xiaogang said:" Don't give happiness measured. Yes, we found that our needs have been lost, in the pursuit of their own happiness on the road has been missing.

Looking back, in fact, we want the happiness is very simple, very pure program, very happy jokes, can let us in the heavy work in the spare time very happy to laugh. This is our hunger. From this point of view, the success of "laughing and proud" is found in the hearts of people the most simple happiness needs. Catch this, the whole program's marketing becomes simple and smooth.

Products Exceed consumer Expectations

To sum up, search the Web editor that, whether it is a specific product, or an entertainment program. We face the competition is of course very large, but in a dazzling array of products, but uneven, consumers must want to find the most suitable for their own; in many malicious sensational, vulgar funny program viewers must want to see can really let themselves relax.

Further said that the search network (www.51sole.com) that only really find the consumer's hunger, so that their products can meet the needs of consumers, so that consumers find their needs, so that consumers find this product cost-effective. For example, buy a house, when a real estate company introduced preferential policies, will cause the effect of looting, a high cost of debt issued, there will be a large number of people in line to buy; this phenomenon is too much, hunger marketing is the means, the product of high cost-effective is the essential needs of consumers.

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