Second-line online games company in Green Treasure among the gem

2nd this month, the first to enter the gem of the domestic online games listed companies in Shenzhen, China Green Bao Network Technology Co., Ltd. (hereinafter referred to as the Green PO) began online distribution. To the national games mainly play the focus of the market segments of the marketing pioneer in the green treasure listed in the online games industry and create a whirlwind of the world.　　Zhong Qing Bao Chairman Li Ruijie in the 1st of this month's online roadshow, said in 5 years to the company to make online games aircraft carrier-class enterprises. "Zhong Qing Bao represents the current trend of the online gaming industry to segment the market." "Liu Tao, who is a research fellow in the online gaming industry, said at present, the whole client market development is very mature, the market is very big, the opportunity exists forever, but the threshold is high, the risk is big; mobile phone network game market is not up, the prospects are good; web Games in 2008, the explosion of growth, is now in the ascendant,　　The future is still broad. Proposed to raise 350 million investment in 3 projects in the current a-share market is the first professional company engaged in online games. Public data show that the China Green Po (300052) Issue price of 30 yuan, issued 25 million shares, P/E as high as 93.75 times times, the purchase limit of 10,000 shares.　　The prospectus shows that the issuance of the China Green Treasure network of about 750 million, to the network game to develop new products 3 projects, the total need to invest 350 million yuan. Li Ruijie, chairman of Zhong Qing Bao, said in a recent roadshow that according to the company's development plan, the company issued a total of three projects to raise funds, including: Network Game new Products ("allied", "New Song Kingdoms", "Three Rangers" and "Dream Garden") development projects, network game research and Development Technology Platform project, Suzhou Research and Development Center construction　　(Suzhou Hua Yu Innovation Investment Development Co., Ltd.) three types of projects.　　As you can see from the company's prospectus, Zhong Qing Bao network currently officially online operation of the "war hero Biography", "Warring States Heroes" and "Heaven" three MMO R P G, another two m O R PG "Liang Jian" and "future generations" has been the basic development completed, in the beta stage. Independent operation for the main operating mode and in the first echelon of the game operators are different, the product characteristics of the green treasure is very obvious. In the words of Li Ruijie, "Do the best Chinese national games."　　The company will be in the next three years the formation of "Warring States series", "Anti-Japanese War series" and "Other series" and many other series of product system.　　According to Li Ruijie Introduction, the company's concept of "national cultural banner, vibration of the national network of Strong sound" business philosophy, adhere to do the national original online games, hoping to be the Chinese nation's outstanding traditional culture, humanistic style through the network game this new entertainment performance mode to spread to the vast number of gamers. Sadie Consultant report shows that from the existing game manufacturer's user average consumption value (A R PU), sales revenue and net profit and other competitiveness indicators, in the 2008 Green Treasure in all network game enterprises in the overall ranking 15th, in the second echelon of the 5th. In the field of Network Game subdivision, the Sino-Green treasure successively in the Warring States historical theme, the anti-JapaneseThe historical subject has achieved very good results, and in these online game market segments occupy a major market share. "Zhong Qing Bao focus on doing a market segment represents a development direction of online games." Liu Tao told reporters, as already very mature client online games market, is now in the direction of subdivision. "Our company intends to invest in a subdivision of the online games company, specifically to do a police series, the market will have a series of romance, shootout series, ancient costume series, the green treasure just conform to this trend."　　"said Liu Tao. "The company's operating model includes the company's own operation, and the game platform joint Operation and operation of three kinds of operations, of which the company operates independently for the company's main operating mode." "The Securities Research Institute of Jiang Ying in the report that the company's independent operation accounted for more than 80%, the company's game research and development team has reached 320 people, accounting for nearly 70% of the total number of companies, its research and development team core staff are years of experience in game development veteran, has worked together for many years, close relationship,　　Lay a solid foundation for the company's future sustainable development. Triggered by the listing of online games and investment tide Company's prospectus, December 28, 2007, by the PO Tak Network shareholders will consider, agreed to add new shareholders in the youth, deep venture investment, China Branch Investment, registered capital from the original 1 0 0 0 yuan to 14,705,882 yuan. February 2008, the Sino-Qing Youth, deep venture investment, China Branch investment in the company to increase capital.　　Among them, deep create investment accounted for 8% of shares, China branch investment accounted for 4%. In fact, the online gaming industry has been regarded as one of the most profitable industries, and has been bullish on the wind. "The listing of China Green Treasure, for investors, far-reaching significance."　　Liu Tao Analysis said that before we also feel that the industry to make money, but has not been listed in the domestic enterprises, so many venture investment has been slow to start.　　Insiders said that in the second echelon of the network can be listed on the majority of the game is a stimulus, it is estimated that a lot of home games companies will be tempted. Talking about the development foreground of the net swims the market, Jiang Ying pointed out in the report, the current Chinese network game market scale shows the trend of sustained and rapid growth, the growth rate is maintained above 50% for five consecutive years. and specific to industry opportunities, "we are mainly optimistic about mobile games, mobile games current status similar to the 2000 before and after the Internet game stage, is a virgin land, the market is not up, the market prospects are very good."　　"Liu Tao analysis on the current, the PC game is very fierce competition, the Web game in 2008, the outbreak of growth in the ascendant, the future is still broad prospects." Newspaper reporter Wang Yaning