Select the brightness of the color scheme

In the process of creating a palette, hue and saturation are not necessarily the most important parts, and how colors interact with each other in my opinion is more important.

"I'm not sure it's blue. Can you make the blue more ' positive '? I heard that blue embodies a sense of trust. ”

Designers have heard this kind of commentary countless times in their careers, and it's really good communication. Customers don't often make comments about a color in such a meticulous way. Color-matching is partly a reflection of personal taste or of what they read in some articles about "color meaning"--blue and tan, for example, are more formal than blue and bright orange. However, these basic colors can be completely understood in different ways, just like the note on the http://www.aliyun.com/zixun/aggregation/11208.html ">microsoft Office Site Talk about:

Color-related content in Western culture

Colorpositivenegativewhiteclean, Innocent, Purecold, empty, Sterileredstrong, brave, passionatedangerous, Aggressive, domineeringyellowhappy, friendly, optimisticcowardly, annoying, brashbrownwarm, earthy, matureDirty, sad, Cheapgreennatural, Tranquil, relaxingjealous, inexperienced, greedybluestrong, trustworthy, AuthoritativeCold, depressed, gloomy

In fact, the combination of colors makes it very difficult to color the page.

An easy way to do this is to use these online apps to achieve the color scheme you want:

HSL Color schemercolourlovers ' palettesadobe kulercolor Palette generator

So which color scheme should you choose, or is there a more valuable way of matching? Experience, according to the color contrast/brightness to consider the color combination.

Color decisions need to consider contrast because contrast are key to usability. It ' s also the most powerful visual information–before hue and Saturation–and therefore best capable of guiding. Furthermore, it's much more effective to counteract color deficiency confusion with testing for contrast, than trying to choose The "right" color hue.

Http://www.lighthouse.org/accessibility/design/accessible-print-design/effective-color-contrast

In other words, hue and saturation are not the most important parts of color matching. It is at least as important to say that the color pairing is not as important as it is.

That's because human vision is the first to look at the edge. Before realizing the true color, the human eye first discovers is the color contrast and the brightness difference. An easy way to choose the best color scheme is to color your colors, or to reduce the saturation, to see the distinction between colors:

This makes color matching choices easier. Note the above picture, the "not as effective" section of the text looks less recognizable than the "effective" color matching.

In most cases, we need to consider the readability and usability problems of color matching. In many exact cases, the use of low contrast color collocation is more beneficial for users to slow down their reading content. Of course, the scheme is relatively difficult for customers to accept, because they look strange.

Let's go to COLOURlovers to find #0099ff, here are some randomly recommended color schemes:

If we take the above solutions to color processing, we will have a different understanding of how they relate to each other:

In the above example, we can see that the "Automan" scheme of three colors have very close brightness, so that they will produce a slight optical error. The brightness problem of "Island Mist" appears more serious.

Of course, because a color scheme is only colored hierarchy of the consideration, is not able to become a good color scheme. It is true that the experience of resolving color problems gives more reference to the designer and designers.

Everyone has a little difference in color, and they have their own taste. As time goes on and I get more and more involved in projects, customers and designers will respect personal taste and use it as a basis for their creative solutions. Sometimes, getting more basic data will be helpful to a designer's decision. It will also provide a reasonable basis for designers to choose "That kind of blue".

How did you decide your color scheme? Are you going with your feelings?

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