Self-checking avoids excessive optimization and the solution of excessive optimization

Source: Internet
Author: User

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Recently in reading Zac Book, while looking at a lot of feelings! This time to discuss with you recently I often encountered the problem of excessive optimization, like Zac said in fact, the right words over the optimization of the level is not, the correct argument should be wrong optimization, has been the search engine to punish or down the right, Then it is not known that excessive optimization should be error-optimized. SEO personnel should be aware of the site and outside the site to optimize where to do, how much to do, where not to do, rigorous where to do, should be very clear, because once a good method is overused will cause a lot of negative marketing results such as website, the right to drop, Keyword ranking decline disappeared, such as fall right, so we do SEO to promote the same time must know what to do what should not do, the following on the collation of some of the common characteristics of excessive optimization for everyone to check the analysis to avoid excessive optimization so that the site to bring losses.

If you find that you promote the site site title, h tags, keywords and descriptions, page content keywords bold, italic, internal same anchor text guide the same page, picture, alt attribute, the first paragraph of the site text, the body content, the last text of the page, URL inside these should highlight the key words place all put on the keyword. And you promote the site external link anchor text is the same, and are pointing to the same page, the external link anchor text also page title, H1 label completely consistent, in the promotion of new sites at the same time the external link growth rate is too fast, growth rates and loss rate are very unstable, If your site is fully compliant with several of these situations, as I do this site when the serious over optimization, always I think is the normal optimization method to use the country there is no big problem, but I found that I seriously wrong, Baidu gave this site serious down the right, time for six months. Then I can identify that your site from being down the right over the optimization has been very close to, you are not down right is in the way of the right down. But if your site is an old site with a very high weight or your site content quality and user experience is very high, then you can survive, but if your site content is not high quality, customer experience is not good, then you will be seriously identified as excessive optimization is quickly down the right.

By the search engine to determine the excessive optimization of the site will appear keyword ranking drop this simple but very obvious results, in the self-test and if you have not done other cheating methods but the result of the right to be down, then over optimization is the way you need to check yourself. The general excessive optimization solution is to the key words highlighted place to optimize the method, such as the external link dilution anchor text number, the site internal article to reduce the number of specific anchor text, increase the quality of the site content, so that the entire site was again determined by search engines to restore weight.

In fact, we are doing optimization at the same time can not be everything, but if we focus on high-quality content and excellent customer experience, the site external links to their own set a goal, enjoy to play, as long as to pay attention to the speed of construction, quality. Put more time and energy into the site itself inside the web itself, then I think your site in the future competition will stand out, after all, SEO is not a short-term job can get long-term effect, SEO is need you to continue to promote the cumulative weight value to achieve the long-term promotion effect you want!

Reproduced in: http://www.stqkj.com/1028.html

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