sem-management and talents must be both

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Do not do sem do not know, do sem to know what to build a sem how hard. The lack of talent in the industry, resulting in SEM team may just put on the board of a loose chess. Small and medium-sized Enterprise SEM team Early establishment is very difficult,

The main thing is the lack of talent.

Because many enterprises for SEM is only a preliminary understanding. If let the enterprise spend a 5000RMB~8000RMB please a SEM industry personage, is many small and medium-sized enterprises unacceptable. Of course a person is not enough, like the Ehsy western regions (medium-sized E-commerce Enterprises) In the SEM. It's also very difficult. Because of the lack of talent, the industry's novelty, management of the imperfect. The SEM team of China's first E-commerce sales enterprise, the road is very bumpy. But also hope that in the near future, with Ehsy-sem made a start. More companies are starting to develop such industries.

Enterprise SEM must need to have "iron triangle"

SEO Master

Two. AdWords Master

Three. Master kyw (keywords keyword optimization master.)

For these 3 kinds of jobs basic monthly salary 5000 RMB (Industry talent shortage, also make wages will slowly rise. Maybe it's good for the individual. But it may be a bit overwhelming for a sales-oriented E-commerce company that wants to set up a SEM team. It can only be said that most bosses are not aware of their importance. So the pay is basically not too high.

Talented people have. But don't forget that the team needs more grassroots people, because they are still building some infrastructure for us. For example, Web site editor, network product Publisher. So it is important to build a team. Many people have the power to be able to base themselves on this internet market.

However, the final team still needs a leader, with SEO site optimization level, AdWords Management optimization ability and KYW optimization level (mainly for user psychological analysis of keywords). In order to let this team develop healthily.

The SEM team must be built on the premise that the company is aware that its role is equivalent to a it,hr. can develop better. Sem road is really very long, because the network world is just in the germination period. And many netizens have such a misunderstanding of SEM as an individual, and SEM is not an individual. But a team with more than 5 people ~sem only exists in the large and medium enterprises. Personal and small business is just seo .... Perhaps many people do not understand this concept, but I hope you understand that SEM is a team is also a department, but also a new industry in the future.

If you want to know more about SEM team's research results and course, please pay attention to http://www.sem-jimmy.cn