Senior intermediary says property market regulation affects little income down 20%

Every reporter Yang Yiqiang Xu Peng from Shanghai and the past every time the property market macro-control, the real estate brokerage industry income is often greatly affected.　　However, the daily economic news reporter interviewed three regional brokers of the real estate agents in Shanghai, the conclusion is that the three times since 2005, the impact of real estate brokers income, so far is the lowest.　　Some veteran Realtors believe their earnings will fall by only 5% per cent from last year, and even newcomers to the new entrants are down about 20%.　　Three regulation 2008 most miserable despite being commented by some in the industry as "the most stringent macro-control," but in the opinion of a number of senior real estate brokers, so far, the effect of this regulation on their impact is less than 2008. "2005, 2008 and this year's three macro-control, 2008 that the impact is undoubtedly the largest."　　"Although the past 2 years, but 21st century real estate Shanghai Rui Feng Senior regional manager Hu Ming the macro-control at that time still fresh."　　At the beginning of 2008, only the country issued a macro-control policy, but the second half suffered the global financial crisis, many intermediaries close the door, the owners of these stores many rejoin the big brand intermediary companies, once again began working career. 2005, because of high housing prices, the State Council issued a series of policies to regulate house prices, one of the most interesting is the purchase of 5 years of second-hand housing transactions tax.　　But then, as the transactions were taxed by sellers to buyers, house prices immediately launched a more drastic rise after a brief wait-and-see. In the fall of 2007, the second new Deal first implemented, the purchase of a second house down must not be less than 40 percent, the interest rate must not be less than 1.1 times times the benchmark rate.　　Subsequently, the domestic real estate market in 2008 launched the most violent wave of adjustment in 2005 years. Like Huming, the March 2008 Shanghai Taiwan Qing Housing broker Wu Leile said that the impact of macro-control and financial crisis in 2008, is the real estate intermediary companies pressure the biggest year. Just introduced the macro-control policy in March, the monthly turnover is only about 20% lower than in 2007, but to July or August, this effect significantly increased, turnover fell to about 60% in 2007.　　It was two months before he could do 3 business, and this year he remained close to last year's turnover.　　Zhongyuan Real Estate Yongxin Branch 2 group deputy manager Charlie also believes that this year's macro-control policy impact is much smaller than in the past. "March or April such turnover is not normal, if you keep this volume, the price will rise to the sky." But although this macro-control policy is more severe, the turnover in the next few months should be only 10%-20% lower than usual.　　"Such a decline in turnover has little impact on the company's performance," Charlie said. Charlie said that although this year's performance is worse than last year, but the salesman may not be a lot of income, because in the past few months, Shanghai's rental market as a whole has alsoNot bad. According to the first Pacific Davis statistics, benefited from the World Expo, the first quarter of Shanghai's overall market occupancy rate of 86.1%, Rose 5.4%.　　In addition, the rental of shops and offices also improved, local production intermediary is expected to increase revenue through leasing business. New income fell by up to 20% almost every time the real estate macro-control, will make a group of just the real estate broker left the intermediary industry.　　But this year, the new people may not be as miserable as they were in previous years. Hu Ming said that every time the macro-control policy, the biggest impact is the decline in turnover.　　But unlike in the past few years, the total amount of the house is now getting bigger. Hu Ming introduced, 2005 Shanghai Putuo area of only more than 1 million set, and now a set of ordinary apartments will sell 2.5 million ~350 million. In such cases, the turnover of second-hand housing may fall by about 10%-20% compared to 2009, but for real estate brokers, the impact of income is not so big. "The income of a new broker may be around 10,000 trillion yuan, and after the macro-control policy, the income may drop to five thousand or six thousand." Although it has slipped, such income is not low for a new person. "In the eyes of Wu Leile, the industry's newcomers have fallen by about 20% per cent, with most of the industry veteran earning a 5% to 10% per cent decline."　　Just to make sure that revenues don't fall too far, real estate brokers need to spend more time and energy digging up customers. "Generally in the macro-control policy, the landlord will greatly increase the sale of houses, some even willing to lower prices for sale, which makes our excavation of the availability of time less." But in the meantime, we need to spend more time entertaining our clients. Wu Leile said that when the property market last year, he only needed to take customers to see the room for 3-7 days, customers will buy a house.　　But this year because of the macro-control policy, customers may need to wait 10-14 days to buy a house, which makes brokers need more time to impress them. While the expected results will not be too far off, some real estate agencies have begun teaching their new employees to "tighten the day". "We have let the salesman maintain a good mentality, but also to adjust the lifestyle."　　Charlie told the Daily Economic news reporter. In fact, when the market was good last year, a lot of real estate agent salesman bought a few sets of houses, these salesmen will encounter a larger repayment pressure this year.　　On the one hand, revenue will certainly be lower than last year, and housing prices are likely to fall. "But in any case, as long as we get through this, house prices will rise." "Cheng said.