SEO 100 points need to know (on)

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

1. Domain name registration, as far as possible to choose a short domain name, and it is best to include the site you want to do the keywords, for example, to do health, 97health.com is a good choice, including the Tiyatien.

2. Before you register your domain name, there is also a point to note, is that you have to check the Internet has not the relevant information on the domain name, especially before the domain name has not been the search engine punishment, this is very important, if there is bad records, your next job can be said to be a useless work.

3. The choice of the host, the same to investigate the account, oh, you have to check the host IP has not been punished, there are, do not buy your space here.

4. The speed of the host is fast, so as to ensure that visitors can browse your Web page normally. and the host to ensure that the normal operation of the time to reach more than 99%, you want to, if the server all day long maintenance, who will you this ah?

5.meta tag. Try to write a specific label to your Web page and include the key words you've made in the tag. For different Web content, you need to research the appropriate tags to improve the search engine's robot coverage of your site, and through this to identify the effective theme of your site. It is better to have a different label on each page to support it.

6. Website URL structure, try to use static address, contain the URL of these characters such as &=, do not think is the sign of search engine friendly.

7. The article URL as short as possible, and should consider to include your keywords, it is best to use the topic of your article as a URL suffix, such as this article on the cancer of the Web site writing is worth reference, http://www.97health.com/cancer-article/ Early-clinical-signs-of-ovarian-cancer.html. Analysis, this URL contains health,cancer,clinical signs, ovar these several keywords, and cancer this keyword altogether appeared two times, is a kind of search engine friendly expression.

8. Do not change the site URL. This may not affect the new station, but for a site has been included tens of thousands of, or even hundreds of thousands of of the website is particularly serious. Since the URL has been changed, the browser can not find the required articles according to the original search engine entrance, which will reduce the score of your website.

9. Increase the speed of new Web pages not too fast. A considerable number of people now through the collection to build stations, and sometimes an update is hundreds of thousands of of the article, this is a bad phenomenon.

10. Web page optimization speed also pay attention to, do not have all the pages changed.

11. The title of the article should be as concise as possible.

12. Pay attention to the segmentation to prevent reading fatigue.

13. Less official accent should be integrated into personal characteristics.

14. Use less empty words and use more precise words.

15. Not too broad keywords.

16. From the point of view of the user, professional noun users will not search.

17. The most efficient keyword is the least competitive Web page, while users search for the most words. Here you can use Google's keyword tools to analyze, https://adwords.google.com/select/KeywordToolExternal. Baidu, you can refer to Baidu index.

18. Keywords to be related to your site content.

19. Keyword density, the general term is 1%~7% as good.

20. Don't stack keywords, it will only make you worse.

21. The location of a reasonable distribution of keywords, to achieve "key words everywhere."

22. Keywords should be suitably bold, plus oblique, so that the search engine can be more aware of its existence.

23. In the beginning and end of the passage, be sure to include keywords, and can appropriately improve the density of keywords in these places.

24. Reverse-Link anchor text (that is, linked text) should be diversified.

25. Links should be from related pages.

26. Links are distributed in different locations on the Web page.

27. Link to gradually natural growth, do not try to cheat by means of a sudden gain thousands of tens of thousands of of the link.

28. Links should come from different IP.

29. Links from old and new stations should be available.

30. Exchange High-quality links, the other side of the content to be related to your site content, the best pr to high.

31. Do not have links to websites that are unrelated to your site, do not exchange links with bad records, and do not exchange links with link alliances.

32. Link to content page, do not point all links to the same page.

33. Establish a standard site map, which is the legendary sitemap.

34. A maximum of four clicks per page from the homepage.

35. Use the text navigation function.

36. Link text should contain keywords;

37. The links between the Web pages, using "related articles" "Recommended articles" "Random article" and other functions. This strengthens the structure within the article.

38. If you buy an old domain name, want to change the registration information, slowly change. All of a sudden change, GG immediately think that the domain name changed hands, the original PR and trust degree will be cleared.

39.SEO should pay attention to the balance, should not have any one factor is very prominent, or very weak, also do not all the SEO technology used all of a sudden.

40. The homepage PR evenly spread to each webpage.

41. Build the station at the same time, consider SEO, instead of doing the site after the SEO.

42. Search engine will be based on host location, domain name type, user location, to make certain adjustments to the rankings. For example, your search for MP3 in China is certainly different from the results of your search for MP3 in the United States.

43. All SEO techniques can find a counter example to prove it's not tenable.

44. Do not overly optimize the site, such as title tags, keywords and description tags, h1,h2, bold, links, picture alt attributes, page first paragraph text, internal link anchor text, body, URL. These places are can do SEO optimization, but really put these places are optimized, plus other factors, away from the threshold of punishment is not far.

45. Baidu's decision to repeat content is stricter than Google's and results are more accurate.

46. The keywords you get from traffic statistics, you can expand a lot of content that can be added. You can properly strengthen certain keywords and optimize the article.

The 47.Google algorithm is the most complex and difficult to control. Maybe a few months to change the algorithm. MSN algorithm is more focused on the optimization of the page. Yahoo is most focused on the amount of imported links.

48. An appropriate export link to the authoritative website will help to rank the site. 97health.com, for example, points to diet.com,acne.org.

49. Often read flow statistics, for valuable, has brought the flow of keywords, the production of independent pages; Navigation section do not use JavaScript and flash

50. No universal SEO skills.