SEO and internal and external repair

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Network marketing model is gradually being mined and used by people, and with the advent of search engines, the utilization rate of SEO is also increasing year by year. How to do a good job SEO strategy has become the topic of more talk. How to better use SEO good marketing strategy? SEO strategy is focused on both the station and outside the station, only to do both inside and outside to be able to better meet the search engine and user experience at the same time, of course, the station strategy and outside the station strategy are not the same, but closely related, if two aspects of one of them did not do well, will also affect the overall ranking of the site effect, Directly affect the later product sales. Therefore, the importance of both internal and external repair can not be underestimated, then, how to do a good job in the station strategy? and how to do a good job outside the station strategy? The author through the continuous practice and data collation to talk about their own views, I hope with colleagues to explore each other and grow together.

1. Optimization strategy in Station

Web page structure is the first time to reflect to users, so that users from the first visual experience of the site, therefore, in order to better meet the user experience, must do a good job of the Web page structure of the overall planning, whether it is the home page, list page or content pages must conform to the site's own audience groups, the Web page structure design is more beautiful, the more conducive to users to click to read, The purpose of web design has been achieved. Of course, in the design of Web page structure planning, need more integration of SEO knowledge, so that it reached a balance point. Of course, things are not perfect, often the actual user experience and SEO contradictions, at this time to the user experience as the starting point, must be SEO after the brain, because the user experience from the SEO can be better to enhance the value of the site.

Improving the quality of Web content is a top priority for all marketers, because with the search engine algorithm adjustment, more and more attention to the quality of content, and considering the needs of users more and more large, in the content strategy must have a contribution, really do not have me, people have my fine effect, from a variety of creative content, In particular, the theme should be a comprehensive comparison, and the current popular things and the effective combination of more able to attract public research, generate comments and interactivity. This can make the reader can more easily remember the brand, more powerful for the brand promotion played a great role in promoting the quality of the content of the credit is not small.

2, outside the station optimization strategy

The emphasis of the external optimization strategy is to select a reasonable platform for the outside chain construction, the external chain platform is related to the effectiveness, timeliness and continuity of the construction, more importantly, the number of users vote. Therefore, the selection of the platform in the chain construction process is the primary priority task, in the choice of the platform must grasp the relevance, authority and grasp the behavior of the user community per period. Only in this way can more effectively use the platform, the effect of expansion. Of course, high quality platform also need to use better, must use high-quality content to play its true effect, take the benefit step by step to present, even to magnify.

Outside the station optimization strategy out of the use of High-quality platform to build outside the chain, in order to achieve more cost savings, improve efficiency, want to do more with less, this time must use the thought of reproduction or sharing. Natural backlinks for SEO is even more valuable, because this is the human nature of the link to vote, then this is undoubtedly a high-quality link, the value must not be overlooked. However, search engine evaluation of the Chinese and foreign chain of SEO, not only the need for qualitative breakthroughs, the same need to quantify, so the soft paper contributions must be sustained for a long time, so as to lay the foundation for the future, reflect the due value, and really achieve a higher efficiency, better marketing.

Source: Seedling Net http://www.597mm.com/, Author: Yang Nan strong, reprint please specify.