I do SEO optimization for many years, every day is spent on the network. When it comes to the weight of the site, in addition to the content and outside the impact of the chain factors will affect the ranking of the site, the author also summed up a few of their own views, the following according to their own experience to share with you:
Objective:
First of all, the structure of the site, I believe that every webmaster know the structure of the site more concise to upgrade the site rankings better. So what kind of Web site architecture is the most concise? such as: The site is a CSS and div structure of the page, and the page does not appear JS or flash search engines do not recognize the code. Of course, a lot of web sites in the process of making is necessary to appear, not to avoid, then we can only through a streamlined way to remove unnecessary parts.
If you use a lot of JS and Flash code in your site page, I think it is unnecessary. If your site is too much content, you can do a few more pages, there is absolutely no need to omit these.
Code simplification:
1. Take the author's hand on an enterprise website for example, Web site will not be pasted, lest be treated as advertising; The author used a simple introduction of the enterprise's template structure, the page calls a large number of JS and Flash code, home open even navigation bar is also made of pictures, the author said very silent. We can understand the hearts of others business owners, want to let users see more company products and content, but you on a page too much display of your products, but will allow users to find their own products, but will be appropriate to its counter.
2. First of all, pictures, Flash and JS calls too much will affect the speed of the site open, and search engines do not recognize these types of code, for users and search engines, are not friendly. But the suffering of these sites is someone else, we only say to others listen, people are willing to remove these appear too much JS and Flash code, the final decision is the right people.
Page export is not easy:
1. The site's export links are divided into the station and outside the station, the meaning of the station, your page-oriented link is your own site page links, outside the station is directed to other people's Web site links. Learn about the site and outside the link, then we can simply understand the Google calculation of the PR value of the way, Google above the PR value of the calculation is, the same PR site, if you export more links than others, then you export the weight of the link will be lower than others, on the contrary, people guide you to the site will be higher than your link. So there are a lot of people exchange links will always see your export links are not many, if too much will not exchange with you.
2. We used to only look outside the station, then the author today to say is the site link. In fact, the site links and outside the link is the same, if your homepage page guide inside the chain to take more, the same page will be divided your homepage weight, especially some personal webmaster do some information type of Web site rankings do bad reasons. Because the personal webmaster's website outside the chain oneself a person hair, the daily work Limited does the chain also to be limited, plus the homepage weight is inside the page to divide is left, how lets the rank ascend?
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