SEO: Excessive color from black to white

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Generally speaking, for those who through spam technology or means to implement Search engine optimization (er), people often use black hat seo to identify, and its corresponding white hat seo, it means that the other extreme SEO, that is, through honesty, Proper means to optimize the site to get the ideal search engine rankings. However, just as people can not simply to bad judgment, such as black, white, black and white is actually not accurate summary of the actual situation of the SEO market, after all, there are many transition colors.

In recent days, Tim Converse, who worked for Yahoo!, gave a more detailed classification--of course, whether it was reasonable or whether there were still omissions, but it was interesting. -In his Search engine optimization (SEO) from the black to white text, gives the following nine kinds of SEO:

Dark inky black Hat SEO: Ranking number one is certainly the most immoral situation, its goal is not only for search engines, but also for access to users, such as the use of spyware. I hope this discussion does not cause some extreme patriotic backlash, that this is the devil's insult to vast China. After all, the use of rogue software to promote the site in the Chinese site is quite common, but also some national elite is the cornerstone of the elite. Charcoal Hat SEO: Within the bounds of the law, by deceiving search engines, do everything possible to make pages unrelated to the search appear in the forefront of search results. This kind of SEO color so "deep" a bit strange, to be honest, personal feeling in the Chinese website Search engine optimization in this kind of SEO is very good. Dark Gray Hat SEO: Create Web page SEO by stealing other site content. -This is more ethical than charcoal Hat seo? Slate Gray Hat seo: Through link farms, linkage or Web page jump implementation of the SEO. --To be honest, it's a little skeptical that I misunderstood Tim Converse's charcoal Hat seo. Gray Hat SEO: Research search engine specifications, requirements, guidelines, as far as possible in the scope of the ball. --ashamed, in my previous understanding, this should basically calculate white Hat seo, especially in the Chinese website Search engine optimization. Light Gray Hat seo: This kind of SEO to create a large number of original content, but the starting point to consider the ranking mechanism of search engines, how to escape the search engine duplicate content detection, and finally the content is really valuable to users, is also targeted at search engines rather than users. Off-white Hat seo: This kind of SEO in ensuring that the site has a good structure of the internal page can crawl indexing on the basis of Key keyword Optimization page. In terms of links, this category does not get links through linkfarms, but uses a large number of links from friends and affiliate websites. White Hat SEO: On the basis of the reasonable structure of the website, through the original content and optimization means of the value, so that the Web page, regardless of the search engine or access to users are valuable, its optimization goal for the page appears in the most relevant keyword search. luminescent pearly white hat seo: On the basis of white hat SEO, to avoid the page appears in the unrelated keyword search. --tim Converse gives an example of such SEO.

What kind of seo do you belong to? Ethically for fun!