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Straight to the point, the most important thing on the Internet is trust, with the customer has no direct impact on the establishment of trust relationship can be successful, now the list of SEO has been very common, but the internet on the most difficult step is to obtain the trust of customers, the establishment of this relationship is not overnight. Need careful planning, can be said to be a marketing means it, the purpose is to allow customers to recognize your SEO services, frankly speaking is to recognize your ability and credibility, some people can rely on their own reality in the network to take orders, but most of the SEO people can only find customers through the Internet. This is a convenient, fast way, casually in Baidu search a keyword, theoretically ranked the third page to the tenth page of the site can be seen as potential customers. Generally such enterprises have contact with the station, such as: The collection of some customers QQ mailbox, you can e-mail the way to promote their own SEO services, but how to establish a trust relationship with customers?
The first step: Chat with the customer QQ to understand the basic situation
Select the top of those sites, because the site's owner, that is, those potential customers, they want to let their official website rankings up, and SEO generally have a preliminary understanding, so with these customers to talk about the odds of business. The first step in building a trust relationship is to understand the customer base, for example: The customer is to do bearing sales, before talking to customers to understand the industry first, think under such a business station should choose which keyword is the most appropriate, but also ask the customer site whether someone in the maintenance, has not been down right before. In addition to the basic situation of the site, it is best to understand the customer's understanding of the SEO, as well as in the customer's heart SEO is what price, customer is willing to invest how much money for SEO, this information is the main content of conversation with customers. Of course, this step requires patience and time, facing different types of customers, service attitude is also very important.
The second step: free for the customer site to do SEO diagnostics
After the first step, you should have a general understanding of customers, the same customers have a basic understanding of you, customers will certainly consult you some SEO questions, such as: their own site where needs to be modified, and those who want to help you do optimization of customers, generally will look at your case, or let you write a website SEO diagnostics book. SEO diagnostic services are generally charged, this time may be free to write a diagnosis scheme for customers, in fact, the Enterprise station diagnostics are similar, and some enterprises only need to modify a few details can be. In the writing of the SEO diagnosis, the proposal to write carefully, the customer will judge your ability through this diagnosis, professional can let the customer trust. In addition, can also give customers some concessions, so that customers feel the value of the customer, for example, some network marketing materials.
Step three: Use your personal brand on the Internet
Here the personal brand is the image on the Internet, for example: I am a moderator on the seowhy forum, or the moderator on the A5 forum, the two Web site industry almost no one does not know, there are many customers also often in these two sites to find SEO service providers. If you are a well-known moderator of the seowhy forum, so big can let your customers know, or recommend customers to see their own SEO blog, these can let customers know more about you, sometimes customers will also because of an article contact you, in the SEO this circle face cooked always no harm, The previous Wolf rain SEO is a typical example, so we have to write more articles in the A5 webmaster network or Chinaz webmaster online more contributions. In the article can be introduced under their own, if the customer can proactively find you, that for SEO access is very advantageous, customers trust you is not only a prerequisite for business negotiations, but also your bargaining capital. To know the most concerned about the customer is whether can in the shortest possible time to do the first page of the station, and also to rank stable, as for more than hundreds of yuan, less hundreds of yuan, customers generally do not care too much.
Summary: SEO to rely on the integrity of a single, and customers to establish a trust relationship is the first step, but also the most difficult step, especially the network orders, not quick success, first put their own mentality. In addition to technology, service attitude is also very important, as to meet those difficult customers, we can only patiently explain, even if it is not business, can make a friend. I am a stone, Internet access is a trend, as the Internet people should learn to take advantage of their own! Article Source: NSK http://www.6nsk.com/Original writing reprint reserved address