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A person on the internet on the blog on the spam message will be said, but also those SEO personnel dry. Even a lot of Internet practitioners hold this idea. This should be the early SEO cheating, garbage flooding caused by the negative impression, also be the self-inflicted. SEO more and more people in the Internet industry attention and attention, but needless to be, SEO in the eyes of many netizens is not good. In many people's eyes, seo cheats are equivalent to cheating, a mention of SEO, we think of mass spam information and keyword accumulation.
Online there is a saying that the SEO is on the site to tamper, drilling search engine loopholes, is a can only get 50 points of the site, installed to look like 90 points, thereby improving the rankings. True SEO is not so. SEO purpose is to do strong web site, not to 50 points of the site disguised as a seemingly 90 points, but to 50 points of the site to be sure to get 90 points.
SEO involves a wide range of content, not on the page to accumulate some key words so simple. Do keyword research and competitor survey, that is, to understand the needs of users, expand the content of the site is to meet user needs. Good site architecture and internal links is an important aspect of improving the user experience, and page optimization also makes it easier for users to grasp the focus of content, easy to browse. Traffic analysis and strategy improvement, which is equivalent to focus on user feedback, improve the site. External link building is another form of public well relationship, interacting more effectively with other websites and users. So, SEO the whole process is not to do a good job of the site to do strong, and cheating is a big difference.
Others think that SEO violates the rules of search engines, in fact, SEO is a friend of search engines. Search engine to provide users with useful information, it is necessary to need information sources. Search engine friendly, easy to include, prominent theme, rich content of the site is for search engines to provide information sources to meet the needs of users, search engines are welcome. If the Web site is not easily included in the page, search engine is really the head of the big.
Because of this, Google has a lot of employees in the blog, the forum is very active, release information, answer questions, actively participate in the search engine marketing industry Congress. To some form of guidance webmaster do SEO. Baidu also opened in April 2010 the semi-official Baidu Webmaster Club, for SEO questions to answer. Google and Bing have published SEO tutorials. The main search engine never objected to SEO, even can say support white hat Seoo
And the search engine itself is doing SEO. Yahoo, MSN all openly recruit SEO personnel, optimize their own website.
To reverse the image of SEO in the eyes of ordinary netizens, but also rely on SEO practitioners their own efforts, do not cheat, adhere to the white hat, do a good job of the website, improve the user experience.
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