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A few days ago I went to the interview, the applicant is a company's SEO optimization supervisor. This interview has benefited me a lot and is here to share with you. Also hope that the webmaster's path to the network to help.
This is the interviewer's question: I actually interviewed a lot of SEO personnel before. They also have quite excellent website optimization capabilities. But in front of my eyes, I am more concerned about the operation of the website. Because I think optimizing a website is not a difficult task. In Baidu, Google search engine seo, there are a lot of information on this, if please come to several optimization personnel. Let them do it according to the information, the optimization of the site has a certain help, the ranking of the site also has a great role, but throughout the operation of the site, we must also care about another thing, is the site to invest in the staff and fees, please too many people to optimize a website, Enterprises also invest a certain amount of energy in the management of personnel. And the boss also faces a certain risk. To solve the problem of profit, enterprises often do not want to achieve the market by burning money. So my question is: do the most things with the fewest people. How do you do it?
My thinking: This is true, the so-called operation, is the plan to implement the plan. The focus is on money and manpower. Planning is strategy, operation is tactics. Just do the right things and do the right things. Enterprises to succeed.
My answer: I agree with you, in the past work. I have also been thinking about and solving such problems. To be sure, SEO is a part of the whole site promotion, but also only a part of a successful website, is not a search engine optimization and profit, including BBS marketing, mail marketing, blog marketing. We also know that search engine marketing is the best solution with red website traffic and profit. So now a lot of sites are very focused on it. And these companies are also thinking and solving problems like yours. We know that there are many factors affecting search engine rankings, including the title of the page, description, keywords. The alt attribute of the picture, and these factors also have the same weight. If you want to use the least people to optimize a Web site, we have to do is to grasp the focus to optimize. Compared to the content pages of many sites are not filled out the description, because each content page is filled in the relevant descriptive language, is a huge workload of the project. Need to put a lot of hands. But this does not have a very good effect in search engine optimization, because search engine can dynamically grab the description of the body. The website operation is need certain order. In operation. I would have devised a standard that would be compiled into an editorial manual for the enterprise. Tell everyone to publish the content of the standard, the details do, so that we can in the implementation of the optimization process to set goals, analyze problems, and the enterprise will not because of the loss of talent to let the optimization work to a standstill.
At last I failed to pass the exam. The reason is because my salary requirements may be a little high. The company is expected to be about 2000 yuan.
My point of view: This interview also let me learn ABC management rules, this is the world famous 28 law, grasp the focus of work. will be harvested. Many webmasters are blind to the herd. I heard that the blog can bring traffic to the site, a sudden registration of more than 10 blog, copy the content of the extranet and then add the site link to do the promotion. But do not know, this does not really have much effect on the promotion of the website. Blog marketing is based on the promotion of brand promotion means. and need to brew for a long time to have harvest, for personal webmaster, do not need the brand effect of the site, the Forum promotion, the effect is better.
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