SEO keyword in the use of the site

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Recently found a relatively part of the Enterprise network marketing departments, they only know how to select keywords, but do not know the use of keywords. Here, I think the use of keywords is more important than choice. The key word is the bridge that communicates between the customer and the enterprise, so the enterprise should put the key word in convenient search to place. So where should you choose to embed keywords? next guangzhou seo for everyone to announce.

1 META Tags

The three parts of the general spider's content include, Title,kedwords,description, these 3 parts must contain your core keywords. Description content is the search engine presents, so to place a few key words into a meaningful sentence, the enterprise words is best with promotional value statement. Other pages will also be placed in these 3 parts of the label, different content to place the keyword different. Do not put the same keywords on each page.

2 navigation

The navigation and the column, is the search engine judgment important link. In the navigation bar and the auxiliary navigation bar, the map, the column section joins the important key words, not only facilitates the customer search, but also has the help to the SEO.

3 article titles

The title of the article will generally be bold, the search engine will think that bold words are important. So from the main title and subheadings of the article, it's best to put the keywords you want to optimize. Add keywords in the title of the article, you can more prominent role of the key words.

4 Article contents

In addition to the article title to put the keyword, the content of the article also want to place keywords. Because the search engine will be from the content of the article and the title of the number of keywords to determine what is important keywords. Its method can use bold, anchor text to do, pay attention to control density.

5 Advertising

The purpose of the Enterprise SEO is to save the advertising cost of search engine promotion, so as to get a good ranking. So in the external advertising, to bring the keyword at the same time point to the Web page. (That is, anchor text) the role of anchor text I will not say more.

6 External Promotion Process

Keywords not only embodied in the site's internal tags, navigation, columns, titles, content, in the external promotion of content, but also to put the stage to optimize the key words. Including articles, picture descriptions, video descriptions, etc., must be placed keywords.

The last thing to emphasize:

A Web site can have countless pages, every page of meta will put the keyword, different pages to place different keywords, in addition to the first page, other pages to place 1-2 keywords can be. 7478.html "> Internal optimization should be combined with external, can not be different. Recently found that the company's Web site content building and editing and external promotion of the site are different departments of people, I suggest it is best to merge together. Apart also no problem, the key two departments to work closely together, can not do their own. In the station and outside the station to combine the SEO, the use of the core keywords to be the same, so as to be more effective.

Guangzhou SEO, guangzhou Network marketing-nick. Lee (www.nicwp.com)