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Recently a lot of people ask to learn friends "SEO need to learn to do the site?", at the same time also have a few friends around to learn the PHP code to go. Sometimes learn to think that they may go into a misunderstanding, today to learn a friend to specifically talk about as SEO should not learn to do the site?
Have participated in the system SEO training friends know SEO courses need to talk about HTML and some of the basics of CSS, a lot of friends learned here on the dizzy head, to tell the truth programming development this thing is not ordinary people can not faint. Many people find it difficult, will give up, plus their own learning point three feet cat seo Kung fu to get some text + outside the chain to do the ranking, and repeat the hard work every day. Time has been thoroughly to SEO distrust.
Back to the point, we say the relationship between SEO and code.
SEO and Code relationships:
In a broad sense SEO is a promotional site, programming development to do the site belongs to the construction station. The two are not related to the surface, the current site for small and medium-sized sites operating mode is not related. Because most of the company's website to find the construction station after the completion of the recruitment of SEO personnel to manage. And a lot of SEO personnel will only point to SEO basis, write point article hair outside the chain, when a "super" edit. In fact, SEO will run through the entire site construction + operation process, from the site intends to build a follow-up network marketing promotion, SEO needs to participate in the responsibility of a piece. Then from the site to build SEO will be responsible for what? 1.HTML code optimization. 2. Link Layout 3. Site layout 4.URL Layout 5. Related technology and so on, only these and build station developers good communication, do wrong to the site can be a marketing-type classic site.
The above construction station process needs SEO to participate in the discussion of the problem is actually build station developers should take into account the problem, if China's programmers in the process of construction of all according to the world to write HTML and CSS, then the HTML code above the SEO participation is relatively small. Sadly, Chinese programmers rarely follow the rules. So the development of a lot of construction site needs SEO to participate in and set up SEO needs to optimize the place to give.
Presumably many friends have encountered such a site, browser access can see the content of the site is very rich, but a look at Baidu snapshot only frame, there is no text. This is the consequence of developing programmers messing with technology (AJAX), though it is technically not a problem to consider. But from the perspective of optimization and the ultimate goal of the technology, this is a problem that programmers do not deal with in accordance with the specifications themselves.
And for a programmer, they have to study technology rather than web site operations. Big company Technical department and Push Light Marketing department Division of labor detail, all kinds of links are monitored and grasp. For small companies may be a promotional department, perhaps a do not understand the promotion of SEO technology and a bitter forced SEO.
For such companies or individuals to understand HTML, understand the code optimization to give SEO help and how to deal with, how to optimize the HTML and some common misconceptions above the technical issues is a very important issue. Only by understanding and knowing how to optimize HTML is it possible to work with technology and instruct him to perform in his own way to optimize the site.
We can think of if you do not understand the code optimization, do not understand HTML, only know to write articles outside the chain. Baidu is still not included in the time, then you will be very confused. Even a collection is not included or very little, will seriously discourage your enthusiasm. Maybe these problems are caused by the improper use of technology by programmers, and if you don't understand technology, all you have to do is meet a really cool programmer. Otherwise you must understand and instruct him to operate. Does not require you to deal with technical things.
SEO need to do their own site?
Do SEO does not have to do their own site, the reason is very simple, SEO operation only understand what technology can not do? such as the current important information can not be placed in Falsh, JS, IFROM, Ajax inside. Not to call you to learn to do FASLH. Website Construction station and SEO does not have any relation in name. SEO involves only using "which technology" problem to complete what function and HTML problem. Other optimization issues should be said to be the programmer's own considerations, rather than SEO needs to assist the programmer to complete. Such as: Code execution efficiency, code security, easy to maintain and so on.
SEO does not need to build a station with advanced code language. such as PHP, C#.net, ASP, Java and so on. But you have to understand the composition of the entire site and a variety of language profiles, and will download open source programs such as dream to quickly complete a platform to build. If you use a virtual host, you have to figure out what the virtual host Control Panel is all about. such as 404,301, the default home page settings, domain name binding and resolution, website coding problems, directory permissions. If you're using a Windows server, you should at least understand all the features that IIS requires.
SEO needs to know and become familiar with HTML:
As SEO need to know and familiar with the principles of HTML and CSS and can understand and simple modification. Furthermore, it is necessary to understand the principle of Web server implementation, the principle of client browser implementation and browser rendering load page elements. Only by understanding these can you better optimize your website. HTML and CSS is not difficult, as long as willing to work hard to learn two days can be done. Many people do not understand, looking at the code dizzy is not because he is more stupid than others, but because his heart weak.
Basic practice practiced: open Baidu statistics = "Optimization Analysis" website speed diagnosis, Baidu statistical diagnosis of the problem, your own good analysis under the view that can be modified under the operation of the guys. This will give you a quick idea of how your browser works and how you can optimize your site's speed.
If you are can,you can
Conclusion: Recently Li Xuebong will collect and collate the writing code optimization articles, I hope everyone has a certain understanding of this.
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