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Now SEO more and more by the attention of enterprises, many webmaster, promote also slowly join the ranks of SEO, seo training, SEO forum, overwhelming, you can say that SEO is walking into ordinary people's home, more and more use of the Internet in various industries, with the popularity of SEO, more people want to learn SEO, Below I talk about the overall steps of SEO, younger brother beginners, if there are poor please advise.
The basic steps in SEO work:
1. Choice of key words
Choice of keywords, seo work is the most important link, you can say that the soul of a website keyword, the correct choice of keywords. The total flavor of the site and the future. Selection of keywords work includes: keyword attention (heat) analysis, keyword and site relevance analysis, keyword layout, competitor analysis. In the keyword choice analysis process, to rely on Baidu Index and Baidu, Google and other search engines to analysis, and according to their actual ability to choose. Choose the right keywords to follow the following principles: not too broad keywords, the main keyword is not too long too special, stand in the user's perspective, choose to be the most searched, the least competitive keywords, and your site to be relevant.
2. Website Framework Analysis
Analysis of their own web site structure is not in line with the spider's crawling habits, this is what we often say flat structure and tree structure, which is also a factor affecting SEO. Use as little flash, pictures, use text to navigate links. Web site Architecture Analysis: Eliminating the architecture is not conducive to the optimization of the design, tree-like directory structure. Note that navigation and the location of the secondary navigation, as well as the navigation name and site relevance, column list placement location, etc. are to be considered.
3. Page Optimization Analysis
The title of the page analysis, each page keyword density, position analysis, good keyword density and keyword layout for SEO is advantageous. Spiders, machine crawlers like the regular site content updates, so the reasonable arrangement of site content update cycle and time is one of the important techniques of SEO. Let the homepage column page article page to do within the chain optimization, so that search engine understand the importance of each page and key words, to spiders, machine crawler a favorable channel. Make the site as a whole to form a large network, so that spiders in the Internet to enjoy the climb.
Late optimization of 4.seo
Keep an eye on the status of the site, statistics, often to Baidu, Goole site: Your domain name, look at your site's collection and update, to Yahoo Link: Observe the chain, with the help of SEO-related tools, daily observation of the status of the site, pay attention to dead links, weight dispersion and other common problems. Do a good job of updating the article and the chain work, do these I believe that the next time Baidu update your goal will be the key to a good ranking,
SEO is not the most important technology, because the technology is so, many people know how to do, but there are a few people really do bit of it, SEO the heaviest is actually the executive force ...