SEO optimization for novice to new station

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

I. Website construction.

Select the appropriate program. Static can be used as far as possible to generate static procedures, there is no way, had to use dynamic.

Nanjing Property Network, a local real estate site, did not find to generate static procedures, and no money to find someone to develop. Fortunately, Yunnan Talent Network Webmaster ZiS gave me a set of ASP real estate procedures. So I chose it.

It was supposed to be made into pseudo static. But because they bought a virtual host, can not operate the server can not be URL rewrite, and modify the path of the pseudo static writing does not really have much effect, because after the pseudo static URL address still have "?", it is said that spiders can not read "?" After the numerical value, so this pseudo static writing effect is 0. (The act of an ostrich).

But still do not give up, download the birds ASP generated HTML plug-ins, and the long time, did not get up. Only the home page can be generated. So think, such a real estate program, interaction is high, other page dynamic is good, so interactive good. So, as long as the home page every half hour to generate a static is good. Other pages, whatever.

The whole website structure is built well, design logo,banner etc. Put on the GG advertisement (advertisement space is quite ugly). The website is officially online.

At the beginning of the website construction, must consider many factors, especially the server, domain name and so on some prerequisites.

Server factor, because I just bought a virtual host (no money), so have to ignore (conditional should be select Server, preferably exclusive).

Domain name, www.fangchan025.cn, is the CN domain name. (for whether the COM domain name weight is higher than the CN domain name problem, I do not know very much.) However, I think the domain name should not be a problem, the impact of SEO optimization will not be large, after all, it is only a name, search engine focus on the content of the page

Second, the website optimization (not directly to the major search engine submission, but first to do optimization)

1, the reasonable layout of the website structure

Because of the program I chose, all files are in the root directory, so there is no problem with subdirectories, only one level of directory pages. I feel a bit messy, I would like to break down the page by column to each subdirectory, but because I do not understand the procedure, so had to give up. Recommendation: It is best to classify each subdirectory by column.

2, select keywords.

Select the keyword, first of all to analyze the opponent site.

At present, the Nanjing Real estate site, more than the strength of the total of more than 20. After analysis, I choose "Nanjing Real Estate" (Baidu Search 300/day), "Nanjing Real Estate" (Baidu Search 250/day), "Nanjing Rental" (Baidu search 500/day, 4 promotion), "Nanjing Home Decoration" (Hundred Days Search 60), "Nanjing Decoration" (Hundred Days Search 60), "intermediary" ( Hundred Days search 300, "Rent" (more popular, Baidu Day search 3000), "Nanjing Out of Rent" (hundred Live Search 160). Select these keywords for the time being.

3, the first title of the writing: Nanjing Real Estate Network, Nanjing Rental and Nanjing Realty Information Industry website

Then there is the keywords and description (not detailing ...). A lot of tutorials).

4, single page optimization

Because of my website program, each column calls different ASP pages. So I modify each ASP page title, so that with the column name corresponding to and strengthen the core keywords "Nanjing real Estate", "Nanjing Realty", "Nanjing out of rent."

5, home page optimization

Check that there is no dead chain, to ensure that any page of the site can return to the homepage. Fixed the source program in the resolution 1280x1024 table expansion problem, a reasonable layout of the page, in order to increase the user experience, the information presented directly in tabular form. By letting the viewer in, you can find the information you want to find.

Third, enrich the website content, submit each search engine.

At the beginning of the site, no one volunteered to send information, had to manually add. At least 20 messages per column. Looks not empty, even a bit of a popular feeling (Xi Hee, this is necessary, if not updated every day, the site will not have repeat guests).

Iv. vigorously publicize

Submitted to the various search engines and Xi is not immediately included, but in order to be included faster, we must keep the update, to maintain the promotion (in the Local Life Forum and other places (the specific method is not said, method a bunch).

At present I also made to the third step, a few days, etc. included, and then send follow-up titles. is purely based on the construction process of this station is written, it is rough. Hope the experts do not laugh. I intend the first 3 months is not profitable, the purpose is to accumulate popularity (wait until the day IP300 above), weekly add a friendship link (it is said that the new station friendship link too much bad ...)

Also hope that you shrimp guidance in the next one or two. Younger brother Novice, here oneself. Contact QQ120355314, hope to communicate with the vast number of peers!

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