SEO optimization: The Rational optimization Strategy analysis of the links in the station

Source: Internet
Author: User
Keywords Internal links station optimization

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

For the site, the link is more easily controlled than the outside of the station, and reasonable links can not only speed up the crawling spider on the page crawl speed, but also smooth transfer weight. At the same time can also improve the page keyword ranking, the overall weight of the site to promote all have a lot of help. Below I will share I do in-site link strategy.

1, the establishment of the site map: The first page, List page, product page, information page, theme page URL made map form, speed up search engine crawl speed. (The homepage, the list page, the product page, the information page, the topic page URL makes the XML format, lets the search engine spider to crawl the website, according to the map point to each webpage link and the level important degree smoothly arrives each page. Improve the spider's crawling efficiency. Site Map Web site does not recommend more than 50,000, and uncompressed should not be greater than 10MB. )

1 HTML Format (BD)

2) XML format (GG)

3 txt format (yahoo)

2, Navigation: Do the leading navigation (refers to the column on the Nav bar), deputy navigation (in addition to the main navigation), Bread Qiao (navigation) (1, site navigation links are best to use text links (keywords better), as far as possible without JS, pictures to do navigation. 2, completes each page the path navigation)

Main navigation

  

Vice Navigation:

  

Path navigation:

  

3, Prev, Next (Previous page, next page)

4, the station article uses the key words to do anchor text hyperlink: (not more than 3, keyword jump page related, mainly distributed in the first, the tail, as far as possible to allow the anchor text diversification) 1, page PR transmission 2, upgrade keywords ranked 3, for spiders crawling 4, a page content anchor text best control in 1-3 5, Anchor text link to the page relevance is stronger 6, as far as possible to allow the anchor text diversification, do not only use an anchor text to do the link

5, related (products, articles) recommended

  

6, Tag Tags: tag category links need to be based on the size of the site. If the information on the site is very large, then you need to use the Tag category link. If it is a small scale site, basically do not need to do tag category link. Tag category links can be understood as the aggregation of related content. (from the user's point of view, tag tag can help users quickly find the same theme articles, increase user viscosity and PV per capita.)

From the perspective of SEO:

1. Increase the number of sites included.

2. Provide the search engine a theme distinct tag page, in order to get rankings, thus bringing traffic. )

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