SEO Optimized website title How to write

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Do SEO work, also has nearly 4 months, today Yangqiang SEO to share the website title How to write views

The first line of text in the title (title tag) list is the first and most visible part of the user's browsing search results. So the definition of the title is very important.

SEO optimization, title (title tag) in the text is the most important page optimization factors, so many webmaster on the title added a lot of keywords, want to do this way to achieve their desired effect, in fact, this is wrong. This is the most obvious keyword stack.

Suggested title tag immediately after writing in the middle of this, it is best not to add other tag code, but you can add the page code tag, in case the title appears garbled situation.

In the title optimization, you should pay attention to the following points

1, uniqueness

Even in the same Web site, the same theme, the title of different pages can not be repeated, each page must have its own unique title tag. Different pages use the same title is not understand SEO webmaster often make one of the mistakes, as to forget to write the title of those people, I will not say.

2, Accurate correlation

This is a chance that everyone is doing even more, the title of each page should accurately describe the content of the page, the user will be able to see a glance of what the page is about to talk about what content, search engines can accurately judge, but remember to stack keywords, as far as possible to make the keyword very natural, accurate description of the page content, Will inevitably include the target keyword in the title.

3, Word limit

From a purely technical point of view, the title length can be written in any length, but the search results list page title can be displayed in the number of words is a certain limit. Baidu can display up to 30 Chinese characters, Google probably can display 32 characters, title tag more than the number of words displayed in the section will not be displayed, usually in the end of the search list title with ellipsis instead. So for the sake of insurance, the title is best not noisy more than 25 words, the most complete summary of the page content. can increase the probability of user clicks. The title word is too long, will make the search results list can not be fully displayed, the end will be cut off, not to provide all the title of the role of the appliance, and the longer the title, in the case of not piling up, unrelated words inevitably more, not conducive to highlighting keyword relevance.

4, concise and fluent, do not stack

The front raised, keyword piling is a lot of newly learned SEO people are very easy to make mistakes, in order to improve relevance, in the title of the natural occurrence of many keywords, such as: "Women's clothing Wholesale | Women's Clothing Retail | Women's wholesale and retail | XX Women's net ", in fact such a page as long as written:" Women's wholesale and retail | XX Women's net "on it, including all the keywords, but also natural, concise, very fluent."

SEO is not just to give search engines to see, but also to users to see, after all, users are the people who pay.

5, the main keyword is better than before

Where possible, the target keyword should appear at the top of the label. Experience and a number of statistics have shown that the keyword in the title of the position and the ranking is relatively large relevance, position month, usually ranked the better.

6, Attract click

SEO optimization, in addition to improving keyword relevance and site rankings to bring search traffic, the click rate is another determinant of search traffic. Title tags can attract the user's eyes, so that users can not stop, must click to see the nearest, in order to achieve the best SEO effect.

7, combining two or three keywords

Generally speaking, a page is optimized for three or four keywords, not too much. Because the weight of a page is certain, the more keywords, the weight of a single keyword is low, ranking is difficult. For example, you want to optimize the "SEO technology", "SEO tutorial", "seo", "free seo" These four words, change how to write the title? My answer is: free SEO technology Tutorials. This is a very fluent words, and the search engine can split, the combination of all the target keywords.

8, company goods brand name

Usually, the company's goods brand name in the end of the title is a good practice, although the company name only the first page will be ranked in the front, but the classification page and specific products also appear in front of the user, even if there is no click, can let users leave a certain impression.

9, use of conjunctions

When you want to split between phrases in the title label, you can use either spaces or-|. _ And so on, there is no difference in the rankings, using which is the same, but in the display of visual may have a lot of differences.

10, don't use meaningless sentences

Title tags are the most valuable resource for optimization, and don't waste on meaningless sentences. For example, "the company welcomes You", "The user is our God" and so on, neither improve the relevance, nor attract users eyes and clicks.

The title tag is the most marketing page ranking factor, so try to avoid making mistakes on it.

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