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With the search engine round another round of upgrades and improve the algorithm, China's SEO market is more and more mature, but also more and more norms, the era of the emperor outside the chain gradually drift away. Now the SEO more and more focus on user experience, original became the most hot topic of the current seoer. The same as before false original group outside the chain has been suicidal, so the energy and time requirements become harsh up, those who have no time and energy of the company or single-handedly seoer, have to choose to outsource SEO services.
The rapid development of the Internet, but also let a lot of scammers opportunity, deceptive methods emerge, more and more tricks, people are impossible to guard against. Optimization of the industry is no exception, the collection of money does not work to optimize the crooks are also many. So how do we reduce this risk and find a suitable and competent SEO outsourcing company or team? Cerviño SEO Team has this experience and share:
First: The choice of trading mode
Network customers are apart, really few in a city, so the way of trading has become the most important. Because our team is the beginning of the Internet access list, so we have a better say on this piece. Remember is 2010, initially our team only two people, I and another friend, we are in a company, because to realize the personal dream and some unpleasant in the company, finally we decided to resign to set up Cerviño SEO team. Everyone holding the only 2000 yuan of money, began our dream trip, although at that time, Zhengzhou's consumption level is not particularly high, but 2000 yuan is only enough for one months of consumption, there is no way, doom and epigenetic, then I firmly believe that within one months will be able to pull business. The specific business is my responsibility, at that time mainly through the Granville customer site to find customers, 2008 registration of the Granville account until 2010 to use. Every day in the non-stop look at the task of bidding to chat customers, remember that at that time only three hours a day of rest time, in order to find the right customer as soon as possible, from 6:1 A.M. until three o'clock in the morning, are constantly busy spent. Eventually, Kung fu not negative, there is a gold foreign exchange customers to find me, asked me the most direct question how much money, I read his words and URL after said three words to the home Page 2000 yuan, maintenance of the cost of a year additional 2000, before and after add up is 4000 yuan. However, the customer is not happy to say that he found another seoer price is only 200, monthly maintenance fee of 100. At that time I have not enough, feel that this customer is out of the question, but I still have to bite the bullet to communicate with customers, asked how he could be so low, 200 is starters payment of the deposit bar, the customer said it is true, you need to pay 200 deposit, and then the effect of the monthly maintenance To tell the truth, his three words are not competitive at all, because there is no even one station to do optimization rankings. I said you weren't afraid to give a deposit. Did they run away? We do not have a deposit, do a good job to collect, as long as the security on the website of the Granville can. Customers feel that is the reason, not because cheap fooled ah, so finally decided to cooperate with us. It was just a simple start, and it was unthinkable that this customer had brought us about 60,000 orders for the whole year of 2011. Say so much, nothing but is a choice of trading mode, how to find a service provider with safe payment method, is advantageous to oneself, to both sides fair.
Second: Comprehensive strength of the rating
Now a lot of seoer belong to personal mode, that is to work during the day, the evening went home to pick up Sihuo to earn some extra money, this model was very popular before 12, but now the trend of the team has become inevitable, single fight is no future. So, find a good service provider must see each other's strength, is the individual? team? The studio? company? At the very least, the larger the size, the more the bottom of the heart, even if the problem, but also easier to solve, can not be like a person's seoer, out of the question call not to answer, QQ stealth do not reply it. And the scale of the excellent staff will be more, the effect may be faster and more stable, more powerful execution, more responsible. Therefore, the scale should be chosen as one of the main conditions for the selection of SEO outsourcing services.
Third: the level of technology
Decide the ranking is the weight of the site, the weight of the site is decided to optimize the staff, so the technology is critical, if you judge the level of technical capabilities of SEO service providers? Some clues can be seen through some basic questions and answers. These topics can be seen everywhere, in particular, SEO 100,000 why, of course, listen to the other side of the answer must not be too vague, let him say clearly, and the best is to use ordinary people to understand the words, if all with professional terminology, estimated to be fooled. Especially the optimization of the formal or not, will not cause the right to fall, and how to restore the right. Of course, 1000 said 10,000 than a real case to the truth, you can ask each other to some successful cases, to see the other side of the true technical level, in order to prevent forgery, the best to allow the other side of the site management screenshots. We had a deceptive case before, because there was too much business in the team, on the outsourcing of a website business, in allowing the other party to give the actual case, the other said a station all the data is very good, but this station is our optimization, so self-defeating, but I believe some people will continue to use this method to deceive.
IV: The length of maintenance time
Can not say that there is no maintenance period, in case the other side using black hat technique, ranking up is very fast, but after paying the money regardless of the drop is also very soon, this is equal to be pit, so it is best to find the kind of willing to pay monthly or maintenance long period of team or company. Like our team generally meet the business maintenance cycle is a year, at least within a year of the site rankings problems we can help solve the free. So, in order not to be fooled like two forces, not to be cheated, as far as possible to look for monthly or quarterly pay, and to maintain long enough.
V: sign a contract
General network Business sign contract is more troublesome, need to mail contract, send fax, etc., but if possible, this is still very necessary, the signing of the contract on both sides are guaranteed, and in case there is evidence of problems. If the cooperation of the old customers can be a little more relaxed on this issue. Being able to sign a service contract also reflects the ability and scale of a team or company from the side.
Combined with the above five points, basically can choose a reliable high-quality SEO service provider, both worry and effort. If not eyes, find a comprehensive strength is not how the service provider, then can only pray God, whether it is to worship the Jade Emperor or Guanyin Bodhisattva, Shangamuni or Jesus Christ is useless.
This article by Cerviño SEO team http://www.ibmseo.com/wangzhuan/2014/0401/3629.html Original Starting, respect the knowledge of others achievements, reprint please keep the source