SEO predecessors Zac (Shanhui) Guest seowhy question and answer finishing

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Q: Zac predecessors of the Network marketing real-world password and SEO actual password, that a new SEO good ah?

Zac Answer: If you want to learn SEO, that or "SEO actual password" bar, "Network Marketing actual password" Most of the content and SEO have nothing to do.

Q: I would like to successfully use SEO to reduce the cost of the company through my calculation

If I successfully optimize a website and get a good ranking will save a lot of money for our company

This will directly lead to the total price of our products doubled customers.

This is my firm belief.

But before I do ...

Zac: That's a really bad answer. SEO process details Too much, it is difficult to say which one is more important.

The problem with the profit model depends on whether the profit model is focused on a product or service and, if so, on a website. But also do not make the profit model too complex, a number of profitable project group to synthesize a number of more than a few matching better, otherwise the user will be disorderly.

Q: What is the ultimate mission of SEO? flow rate? How to increase the traffic of a Web site? In addition to the long tail intersection of key synthesis

Zac: The ultimate mission is to convert quantity, or profit. If the site can make money, without SEO can also ...

For small sites, I think the key is to study keywords (of course, with their own products and industry-related), and large companies to compete for hot words is the most difficult road. For large sites, the key is to solve the link structure and included, so that the page has the opportunity to obtain long tail flow. Of course, no matter which kind of website, the basic optimization on the page is essential, title writing, keyword distribution and so on, but this part is the simplest.

Q: Now so many people into the SEO industry, SEO is not beginning to saturation?

Zac: I personally feel that there are very few really saturated industries. For example, open a restaurant, the main street, saturated it? Really do delicious, the same can be successful, even if it is new. SEO is the same.

Moreover, there are so many traditional enterprises do not have a website, or do not fully use the site, there are many opportunities.

The disappearance of the industry is there, such as BB machine, 20 years ago very hot, now young people may not know what is. But this is not what we should worry about, search engine in, there is SEO in.

Q: Hello, Mr. Zac, for the balance of SEO, how can we better grasp it?

Zac: Do something, do not do 100%.

For example, external links, anchor text 100% is the target keyword. Do not 100% from the links, not 100% to the home page, and so on.

In fact, do not deliberately do SEO, you can achieve balance. Natural attraction to the link, Impossible 100% anchor text is the target keyword.

Q: How to break through the current bottleneck?

Zac A: Do not know how many business stations you have done, if not a lot of words, I suggest you continue to do business station. I said that the enterprise station can also include many types, can be information classes, may also be e-commerce, it may be that the page is very small.

In addition, the basis of SEO is similar, should be more marketing and ideas to expand. Seowhy can search "SEO" ranked first, also not by the narrow sense of the optimization site can do.

Q: The establishment of a SEO company, what are the necessary? What is the living environment now?

Zac A: Now want to build SEO company, I think it is best to have a strong offline or traditional network and marketing channels, do not expect to rely on the word "SEO" to do up to pull business, difficult, and the effect is not good. I have rarely heard of SEO companies (refers to the kind of SEO services) do a very nourishing.

Q: What should we do when we meet the station group?

Zac A: If it is a new station group, the ranking has only recently risen, suggested observation for a while, it is likely to be punished for some time. If it is a long-term ranking of the old station group, I personally would suggest to avoid, do other products or industries site, do not have to compete here. Market, products, opportunities are many, into that industry, the determinants are often not SEO, but sourcing, professional knowledge, hobbies and so on.

Q: I think it is very interesting to do SEO, it is inevitable to make more or less of some garbage out, and "SEO actual password" is the Google anti-spam group in charge of the order, whether it shows that Google is tolerant of this?

Zac: I can responsibly say that my personal website and promotion did not make any rubbish for Chinese internet, I have been advocating white hat Seo,matt Cutts They are the affirmation of this attitude, not the tolerance of rubbish.

Search engines are not tolerant of rubbish, and if they can decide, of course they will not tolerate it. The problem is that they are unable to identify the rubbish without accidentally killing the innocent, and can only make some links exist.

Q: Keyword ranking suddenly up and down, opponents of the site, included less than me, outside the link without me, only his domain name than I old, it is the 03 domain name, my is July 2010, I should be how to stabilize the keyword ranking?

Zac Answer: Only 4, 5 months domain name, do not worry. It's no use worrying. If you can easily overcome 03 years old domain name, that will have more people ask, how the new domain name so easy to rank up ...

Q: 1, how to view 200 64 status code?

2, Baidu to the Chinese keyword split is a unified standard or the actual site?

3, for a specific title, Baidu How to judge the original? (For example, "What is SEO?") 20 Articles of this title)

Zac A: 1 I have never met this status code, but I've heard it many times. The real reason I am not sure, that is, and server settings issues or network connection has a relationship, unlike the page itself problem.

2 There are unified standards and established algorithms.

3 Baidu to judge the original is for the entire page, will not only look at the title, but also to see the contents of the page body. Determine which version is original and the overall weight of the site, reference links, the first to be indexed which version and so on. To determine whether a page is original or repetitive, the main feature keywords (such as the top 10) calculate the fingerprint. The specific algorithm is very technical, I also do not understand, said does not understand, simply, the page most often appear the keyword slightly different, its fingerprint is very different, thus can judge originality. The most common keywords on the page are all the same (including order), but the probability of different content is very low.

Q: Baidu product hijacking flow more and more, the rest of the station to the promotion and large-scale portal station, small points to the flow of less and fewer, in the face of this situation, the future of SEO how to do?

Also, Zac Teacher, can you simply talk about the industry portal (for the national) optimization strategy?

Thank Zac Old ...

Zac Answer: The first question, do a good job keyword research, find Baidu and the main station did not cover the word. Make the site strong. More attention to pictures, video and other integrated search, traffic is not small. The search field is changing fast, and it's not necessarily what it will be in years.

The second question, often someone asked such a kind of website how to optimize, I do not feel the industry portal (or real estate, classification information ...) Compared with other stations, the basic optimization methods and processes are the same-keywords research, competitor research, content design, website structure optimization/design, page optimization, external link construction, traffic analysis, policy adjustment.

Q: Some days ago (October or so) a large number of rankings in the first few stations disappeared, from the first direct drop to find, or even search the site brand can not find, this thought only ordinary adjustment did not care, the result of a until now has not recovered, ask the next Zac teacher, this is what reason, how to solve.

Zac: Check for suspected cheating, excessive optimization, repetitive content. If the search brand name is not ranked, must be punished, there must be a reason for punishment.

Q: Teacher, you predecessors, you good, I found a word, in Baidu do a lot of promotion. Left measured 10 bits full, but not a person to do SEO, such words can also do it, the main is there is no traffic, can become my main goal. Ask the teacher to help me analysis, thank you

Zac: You can do it. Promotion is usually not always 10, such as evening promotion closed, or the budget spent. Really hot words, indicating good profit.

But how do you know nobody does seo?

Q: How does the new station stand out as soon as possible? Apart from the original content that has been said. Where is the core competitiveness of an enterprise website?

Zac: To tell you the truth, I have never seen an enterprise website that stands out from original content. Do not take the SEO industry as a reference.

The core competitiveness of the enterprise station comes from the core competitiveness of the enterprise, but not from the SEO. If the enterprise can produce cancer medicine, do not need to SEO, not even promote. Must excavate the enterprise product itself, cannot start from the SEO. Products themselves have something to commend, original content, external links will naturally come.

Q: Consult Zac keyword is always unstable today's home page tomorrow will be missing a few days back, this situation how to solve it?

Zac: The real old strength of the site, rarely happens this case, unless cheating was caught. So, or that seemingly no use of general advice, expand content, attract links, make strong website.

Q: Now do the station group what to note, keywords should be how to locate. Station Group There is no future, do GG ranked station group and do Baidu ranked station group difference. What should be paid attention to?

Zac: I think the only thing to "pay attention" is to do the psychological preparation of K. Not afraid to be k, just let go, those who do very obvious stations can be strong for a period of time.

Afraid of being K, don't figure out how to do and not be K.

Q: Thank Zac, thank you. Maple Seo Stop asking questions:

SEO created a lot of network garbage to this opinion, is there any standard program can do well rankings and as far as possible not to create network garbage?

SEO should not be limited to the SEO industry, but to pay attention to other specific areas of the industry's SEO operations?

Zac Answer: Do not want to do SEO will make rubbish, the two really have no inevitable connection.

Indeed, the SEO industry itself is only a small piece, the competition and listen to fierce, shii competition is very difficult ah:-)

The real niche is in other industries, selling traditional industry products.

Q: In fact, the discussion of more SEO methods I think is the surface, the key to a major station how to operate? A good quality, product and rich site, such as LightInTheBox how they do it?

Zac: They seem to be on 10 million dollars ... SEO is also just a tool, big companies do not rely on SEO to do.

Q: Zac Teacher, I also do SEO soon new students, took a few lists, but generally will produce a problem, that is, some of the key words will suddenly fall off a long time or directly can not find. Don't quite understand what this phenomenon is.

There has been a period of time did not adhere to do SEO, feeling the direction of development is very fan ...

Zac A: The list of possible reasons for most, can not analyze the specific circumstances of the conclusion, even if the specific analysis of the site, it is not necessarily able to analyze the reason why. More importantly, this is a very common phenomenon that is almost impossible to avoid.

I think SEO is a long-term, can not have too much short-term pressure things, seriously do, adhere to a few months, a year or two, will eventually have effect. SEO is not suitable for people who need to have a short-term performance or rely on the site to eat. Those seemingly powerful websites are also the same, they are not strong for a few months ah.

Q: Zac Hello!

I would like to ask Baidu's attitude to 301, our website 301 did 3 months, Baidu updated ranking all dropped, Baidu will not inherit the original old URL weight?

Zac: Yes, but the recognition process is slow. I've seen it for 1 years and it's not responding.

Q: A station keyword ranked originally in the top 10. But some of the reasons have changed the keywords and the description. The result is that the keyword disappears. Now the keyword has been in more than 170. It's going to be 1 months. Other, the snapshots included those are normal. But all the keywords are not ranked. How do I do it?

Zac A: 1 Do you mean keywords and description tags? That's not likely to be the reason, unless you're piling up keywords here.

2 irrelevant content of the site to refine the theme is not good, use caution.

Q: Can you make a prediction of the future of SEO, SEO will develop into a career? Now a lot of seoer are part-time, or in the company to a certain degree after the switch to do operations or planning or full-time webmaster, and so on, in the future can be a lot of people to become a lifelong career SEO?

Zac Answer: Now SEO is a good job. Many companies have full-time SEO, and some teams are not small. Whether life, I can only say, the possibility is not, this and SEO itself is irrelevant, but, now who will 10, 20 to do a career it?

Q: Zac Hello, My site started 3 months ago, gradually import some high weight outside the chain to the home page, the anchor text changes using a number of target keywords and other related non-target keywords, the current home page target keyword performance is fair, but the inner pages of the long tail keyword does not change much, excuse me, in this case, what should I take measures?

Zac Answer: In the internal structure and included no problem under the premise of the page long tail ranking mainly rely on the weight of the site, and the site weight accumulation takes time, and multiple sources, a variety of external links.

A site with 10,000 links, the effect is far worse than the links from 10,000 sites, but not a problem.

Above for the original post address for Http://www.seowhy.com/bbs/thread-245698-1-1.html 10 page Essence finishing, Zac is SEO industry veteran, hope his answer can give you FAQ. This article is organized by the www.sy-tiaojiefa.com webmaster