SEO Price thought of

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Recently and a lot of SEO industry to communicate after the discovery, many companies or individuals have been adjusted high keyword ranking optimization price, thinking about the reasons why there are such a few.

The direct reason is that the search engine optimization is now more difficult, especially the new station. For example, the recent Baidu for the new station included difficulty increased, in addition, with the improvement of SEO awareness, more and more users of the site to participate in the Google and Baidu's natural ranking competition, the location is limited, more and more competitive nature, SEO practitioners found that the so-called "cold word" less and fewer. These factors cause the cost of services to rise, price increase is also imperative.

Another phenomenon is that, more than a year along with the SEO market increasingly popular, there are more and more individuals or micro-team to intervene in this market, many are based on low prices as a competitive strategy, this approach is indeed effective in the early stages of SEO development, still not to mention the brand value. Many customers of the price sensitivity is very high, in the quality of service can not be judged in the case of low price advantage is obvious. This part of the individual or team in the process of digestion of SEO orders also gradually recognized, too low input and output will only let themselves gradually become "SEO migrant workers." SEO as a service-oriented products, resource input is not as low as the imagination, Low-cost strategy can enable individuals to gain small, really powerless to make the team grow and develop (the current SEO industry This situation is very significant). I have also found the seoer of this consciousness, from the initial stage of the elimination of Low-cost keyword optimization market, do not spell prices, and focus on the medium and large users of the whole station optimization, SEM projects, not blindly orders, pay attention to customer satisfaction and professional knowledge of the promotion, and consciously began to brand building. I think, this kind of business SEO company should have "sustainable development".

In the start to talk about the price of SEO is how to determine. Usually the customer's argument is the keyword optimization price according to Google or Baidu included quantity, the site's existing quality, the most important is the keyword competition and other factors such as comprehensive evaluation of quotations, these statements are correct, but the price of the same word is very different from the following very important few: the current lack of orders, If live many price is high, the opposite is low price next, anyway person is also idle; look at the nature of customers, if it is personal or small business, often consider the endurance of customers, if it is a large company, the price of natural rise; mood, this did not explain. That as a customer in the end how to assess the price of SEO services, my point of view must take into account the opportunity cost, this opportunity cost refers to a good service provider in time, the effect for you to win more business value, which is the opportunity cost is very low. Anyway, a service provider seems to have reported a very low price, signing the contract when it seems to have a cheap, but the service promises can not be cashed or discount, the rankings for a long time to achieve the ideal effect, or rankings and instability, today the first ten days after the fall to 50, and even play black hat means that the site was blocked by the search engine, Compared to the amount of money that is saved by signing a contract, the customer may lose countless orders. Therefore, when evaluating the optimization price, the customer should make sure that the service ability and the price are evaluated synthetically, instead of deciding the supplier's choice simply from the price dimension.

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