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Recently a few friends asked me, what is SEO? I explained it to them. SEO is search Engine optimization abbreviation, seo Chinese meaning is search engine optimization. SEO is based on the search engine to the user search experience as the center, through the use of Easy search engine indexing technology, so that the structure of the site links more clearly, the content of the site to express primary and secondary, so as to provide users with a good experience, And then get the search engine trust and the full collection of Web pages and give keyword ranking priority. SEO throughout the site planning, construction, operation of the entire process of every detail, is the website to carry out the important strategy of network marketing promotion.
Enterprise Web site SEO issues
Now many enterprises have built their own website, but after the site was built, found that there are not a few IP every day or there is no traffic, for what? The builders of corporate websites have to think about it. Some enterprises please specialized SEO service companies to help them do optimization, also some of the forum with mass and other software (this is the most taboo SEO), and some do not manage, just look forward to a day to hit their own statisticians, suddenly found from Baidu, Google, Yahoo and other search engines come over thousands of IP, It's just their idea of not being realistic. A site like this doesn't really work.
According to my observation, found in these corporate sites have a common problem, that is, these sites are either not the whole site flash, or the majority of pictures, the authenticity of the content is very little, or the whole station with their company's name to do the site title , the site's navigation bar is flash or is called with JS and so on. They are now using these technologies are now search engine is the difficulty of the grams, such a site how there will be traffic.
Here I give these enterprise website some personal opinion, 1, the website must have the actual content and is the text; 2, do the website navigation bar, do not use those flash, JS and other technologies, preferably with text; 3, The site is less used or is as far as possible without flash, pictures also need to use less, the picture can be added alt tag, alt add keyword, but also should be enough, the key phrase also don't unify; 4, must ensure that each page has a different title, which I have said before no more; 5, Each page's description and keywords also try not to be the same, but must conform to the page, do not use some unrelated keywords. 6, do a good job of the site map, which is conducive to search engine spiders crawling. 7, the page appears the key must close, this later I will explain in detail. 7, with the relevant website exchange links, the link text is best to have keywords. 8, the website must maintain the update (enterprise netStation update may not be so fast, but have to ensure that 3 days site has a new article or product added. After the site is well built, look for directory login.