SEO Service Quotes Five reference indicators and five grades

Source: Internet
Author: User
Keywords SEO

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I found a lot of seoer want to take orders on their own, but do not know how to quote, because of the SEO industry itself there is no rigid price standards, is based on a single keyword difficult to quote, so I combined my years of experience, to prepare to engage in this business friend a reference (to Baidu as an example), hoping to help pour everyone.

Standardized mature SEO services company, generally in accordance with the key words five reference indicators to analyze, and reported to the customer:

1, the number of keyword search results

When you search for a keyword in Baidu, at the bottom of the page there is a "find the relevant results about XXX", this is the number of search results, different keyword search results are different, so the industry generally divides them into five grades, namely: A (less than 500,000), B (501 million), C (1.003 billion ), D (3.005 billion), E (more than 5 million).

2, keyword search times

You can understand for Baidu index, but more accurate is generally in Baidu promotion backstage keyword tool to view daily search quantity, of course, the other Third-party software tools can also be queried, the difference is not too large, also five grades: a (less than 100), B (100-300), C (300-500 times ), D (500-1000 times), E (1000 times).

3, the number of top-level domain competitors

This is not difficult to understand, in Baidu search you want to optimize a keyword, statistics, the top 20 pages of the number of top-level domain, 20 pages after the need for statistics, the number of top-level domain five grades: A (10 below), B (10-30), C (30-60), D (60-100), E ( More than 100).

4. The strength of the first page competitor website

Analyze their strength to do this for reference, five grades: a{are ordinary websites (non-governmental, portal, industry) of the inside page}, B (ordinary Web site not exceeding 5), C (are the home page of ordinary sites), d{has more than 4 high-quality Web site (government, portal, industry website) home page or directory pages}, e{ There are more than 8 high quality web sites (government, portal, industry sites) home page or directory page}.

5. Number of PPC Sites

Search you want to optimize the keyword, home page results described in the following with the word "promotion" are participating in the auction site, statistics of their number, most generally 10, five grades: A (none), B (1-3), C (3-6), D (6-9), E (more than 9).

Then the statistics record under the five indicators of a single keyword in each of the grades (such as: ABDEC), if the overall coefficient is partial a, the optimization difficulty belongs to the small, the price range generally in 3000-4000 yuan/keywords/year; if the overall coefficient is biased to B, the optimization difficulty belongs to the medium small, the price range generally in 4000- 6000 yuan/Key words/year; If the overall coefficient of C, optimization difficulty belongs to the medium, the price range in general at 6000-8000 Yuan/keywords/year; if the overall coefficient of D, the optimization of the difficulty of middle, price range in general 8000-12000 yuan/keyword/year; if the overall coefficient is biased to E Optimization difficulty is difficult, the price range in general 12000-40000 yuan/keyword/year.

Note: The formal mature SEO service companies are generally in accordance with the annual service, of course, in addition to the special requirements of customers; In addition, the scope of the quotation promised the effect of Baidu home, rather than the first three, the first few.

Well, generally standardized SEO services company They give the keyword quote is probably according to this standard, I think I should describe the more clearly, if there are omissions or do not understand the place to my A5 space message, know all answer. This article by the Marketing blog http://www.kagu66.com/280.html Bo Main original release, Welcome to reprint, reprint please keep this link, thank you!

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