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On the current situation of SEO, most of the external chain of attention to the process is higher than the chain. The outside chain exchanges the group, the Exchange forum, everywhere is. However, there is not much communication within the chain of places. The site of the chain is extremely wrong to ignore the idea, because to improve the weight of a website, not only on the weight of its homepage, but to synchronize all pages of the site, so that its entire "site" weight promotion. So, a website of the inner chain do well, the site itself has what advantages?
Now let's look at one example: Google (link:http://www.11g.com.cn)
As you can see, the output of the relevant information, are all Mysuc.com station page, the number of 75. So, why do you as a single page of a website, there are so many pages can be done as a qualified outside the chain and be added to weigh another site factors? The reason is that, www.mysuc.com seo aspect, pay attention to, not only the website homepage weight enhancement, but the website all page's overall enhancement. Cause now MYSUC, any one of the pages, are in line with Google, as another site qualified outside the chain standards. Why do some sites in some places to do the link, but in Google's outside the chain of query can not be reflected? That's because the relevant factors on that page do not match Google's outside chain standards. and any page of MYSUC can reach this standard.
You can arbitrarily in the mysuc.com link, looking for a link, to look at its outside the chain, I can almost certainly mysuc to its supply of the chain number, will be its site's total outside the chain of more than 50%.
Why do a link on mysuc.com, can cause such excellent effect? The reason, or because the MYSUC itself in the chain factors.
Below, will be the play of this article, in the description of the chain so excellent effect, the most attractive, no more than, how to do the site itself within the chain in order to achieve a comprehensive increase in the purpose of the site weight. Because do a good job within the chain of the site itself, does not mean that in the site inside the pages of the random mutual chain, the site internal pages of the back chain is important, and this is the basis of the chain, this also does not make a statement.
In fact, the method is not fixed, the following is just my personal experience of several points, I hope to study SEO friends to provide some help, but also welcome friends interested to come to my blog exchange.
First, create a site map, which is not an HTML site map that is commonly mentioned in other articles on the web. But based on the standard XML protocol site map, do not forget to establish its link on the homepage, such as: Http://www.mysuc.com/sitemaps.xml, the role of its site map, this will not be described in detail, the website article is stereotyped, here suggest you look at other related articles. But my point of view helps to reduce the level of the site. Make its three level four page, turn into a two-level page, and Baidu and so on "highly" attention.
Second, graphics and text, the site is the main content, rather than pictures, as little as possible to do the picture link, even if there is, you have to link the picture with the text link, rather than picture description, the description of the picture is just to facilitate the search engine information classification of the picture engine.
Third, the website outside the chain aspect, do not only advertise your website homepage, sometimes in publishes the soft text, the forum related content and so on, may promote an inside page the outside chain appropriately. To tell the search engine, your site, the bright spot is not only the home page, but my whole.
Four, navigation is extremely important, do not use picture navigation, that is, in order to make the site has a better appreciation of the text directly written in the picture to show, it is very not recommended, the proposed use of CSS control, linked to the background, in the link or text better.
At the end of the above content, there are mistakes and please advise.