SEO site revision and full station update URL need to be cautious

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I have been doing optimization for several years, and has never been the key word rankings have done very well. However, there is a very bad experience, is now the hands of a website, the original program is the PHP language, generate pseudo static and div layout, the site's background color is red. After doing a good job rarely update the site, and rarely do outside the chain, so the rankings have been not ideal. Later the customer said to redo the station, but said that as long as the color is blue, do not need other requirements. So they found a good ranking site from the Internet, let me do it again, Asp,url path is dynamic, table structure. Even so, but the site from the online is not like other people's website, the key words-wireless landline, wireless landline, cordless telephone, unicom wireless public words and other keywords can do on the top three Baidu and Google before three. After the replacement also did not how to update the site and do outside the chain, later, as a result of the customer's business requirements, the need to change to div layout + generate HTML page, so I wrote a program, with the blue background, that is, the current site is very hard to update, although not updated every day, but links also pay more attention. Because the industry has little to do Baidu optimization, so it is difficult to find the relevant industry link exchange.

As for the article update, do are original articles, according to my analysis, the domain name of the reverse chain in the same industry site is the first, the PR value of 2 is also a peer site in the higher sites. The keyword density arrangement is also more reasonable. But even so, Baidu Spider does not seem to be too happy to come to the site to climb a few, the station keyword wireless landline in Google ranked fifth, a little reasonable. But Baidu search "wireless fixed" but even the first 76 pages did not, really feel incredible.

The diagnosis of all aspects of the website, the reason can only be attributed to one of the early known principle, that is, the website in the official online, especially after the online Baidu Google has included the site's page, the site is best not to change the layout, like my site from just started on the line is included Div layout, pseudo static URL; To change to table layout, dynamic URL (and also related to the page is Baidu, Google included), and then to the current div layout and HTML page, there are related included. A total of three large-scale layout changes and URL changes, because the customer purchase is ordinary virtual space, can not redo URL redirection, so in the two major search engines are related to the old page appears, can be imagined, ranking why difficult to do on. Add in three large-scale revision time, three times the website title, keywords, description and so on are not the same, for Baidu Spider is very unfriendly, spiders may be puzzled do not know what you this site is going to do.

Comparatively speaking, we can see that, Google to the site's revision and URL changes even the site title, keyword, description of changes can be quickly adapted to it, Baidu in this is very sensitive and disgusted.

summed up, the site on the line after a large-scale revision (such as from table to div), url changes and site title, keywords and other changes in the rankings have a significant impact. The solution to this phenomenon is to maintain a new link between the daily updates to the site and the continuous exchange of snapshots. Hope to play a role. In contrast, we can have such a digression experience, if the site is a table structure, dynamic URL, but if the rankings have been good, we do not need to make changes, as long as the update is more stable to maintain the rankings, we do not have to go too far in pursuit of div+ HTML layout to make such a drastic change to your site. Otherwise, as in the case of this client in my hand, the loss is very serious. Not only waste money investment, but also waste valuable business opportunities and time. To a site to do positioning, to the local server positioning, is a table or div, is dynamic, pseudo static or static page, keyword, title and description, online after the site's content and links. If the on-line let the engine is included and then to locate, drastically change the layout and URL, to the merchant will be a wrong decision. I'd rather do it all over again than to be wrong again.

Anyway, remember to inject "fresh blood" into your website every day, and "communicate with other websites" more. This article is supplied by www.wuxianguhua.com Webmaster.