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The weight of the website is a very critical problem for SEO, no matter how user-friendly your website is, search engines still have their own way to judge the quality and assessment of your website.
Recently, I passed several new station observation found that Baidu began to have a period, and some sites on the first day included, but some of the first day included may also be closed. General web site after half a month of time maintenance, Baidu will be the site of the time of the data to investigate, and, in turn, the ranking of the update. If it is a local station, the title is good, then the relative will have a better ranking. The key here is the weight.
Specifically speaking, first of all we are talking about the homepage of the website, we all know that the search engine to the home page are given a high weight. So we have to work on the homepage.
First, the importance of the title mentioned here, the title must be written in strict. Including the site's brand, search engine segmentation research, the core keyword settings, etc., Baidu will be your site analysis positioning. Need to be reminded that the title should not be constantly modified, which will greatly affect the weight of the site to assess Baidu, which is also a number of sites are down the right reasons.
Second, the home page layout on the impact of the home page weight. Many people think that spiders are from the layout left to right principle of judgment, in fact, spiders are read code, according to the previous table code, many are to make the spider on the site F-type reading mode, now most of the site is the writing Div, because the code of the modular, said to read the way is F-type, it is not too accurate, So we focus on the weight distribution on the code. So we can imagine the distribution of anchor text should also let the keyword anchor text appear in the first place.
Third, the weight of the page is indispensable to the site, because our internal page is often not but the key to the flow, or we say the long tail keyword AH. First the layout of the home page is good for your inner pages is very advantageous. There is also a key factor, that is, within the chain, if the overall chain to do well, you can say to your home or even the weight of the whole station has a great impact.
Four, now some of the webmaster articles are collected, how can this have a good weight? Baidu is not a garbage collection, if his database has a lot of repetitive things, that can also give the site what weight. If a station B station has the same content, on the comparison of A and B of the site in Baidu weight, the weight of the winner! Low is in the back! or delete directly.
Five, the weight of the most is the friendship link. Yes, links are the key to the transfer of weight.
1, part of the exchange link friends are based on the other side of the site's PR benchmark. PR is only one of the evaluation criteria for the website, this parameter is only the reference value of the exchange link, a lot of parts or to see the other side of the update time, the number of backlinks, and even the whole station update speed is very important, because these are the weight of this site specific embodiment. The calculation method for the transfer value I don't say much here.
2, in the form of links, the form of the import link is the best text, in addition to the keyword not too single, here also need to pay attention to several points: 1 if the other side uses the nofollow attribute, or with the script to turn, such links are actually not a normal link, and can not pass any weight. 2 Some links are using JS script to turn, seemingly normal surface, in fact, if you do not check the page code, you can not find the script is actually JS.
Vi. publicity is one of the necessary conditions for the development of a website, that is, in the Forum, blog, the top of the post, do link. Hair article everyone should be, here said the article is specifically for soft, good soft wen on the site is not just a good publicity, but also the weight of the site greatly improved.
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